What Happens When International Expansion is High On a List?

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You can start out a year by saying "We will develop the absolute best social media campaign," or you can declare, "International expansion will be our number one priority this year."  Whatever you say ends up guiding your directives throughout the year.

In this case, Onfido, a London-based background-checking startup established by three Oxford graduates, has put international expansion high on their list of strategic priorities for 2015.

Onfido's technology allows companies to carry out remote background checks and is used by everyone from Airbnb rival Onefinestay to on-demand cleaning business Handy.

Ed Ungar, Google's former head of channel partnerships in Europe, the Middle East, and Asia, has been named COO of Onfido.

Read more:  Onfido hires Google's Ed Ungar to lead expansion