In Small Business CEO
A special thanks to Steve Rucinski (Small Business CEO), Anita Campbell (Small Business Trends) and Peter Thusat (SMB Trendwire) for allowing me the opportunity to talk about a subject I am so passionate about: going global. It is our gift (listen in below) to all of you and we hope it encourages you to make going global one of your new year resolutions! -- All the best, Laurel
~~~~~~~~~~
Note: This AudioCast is Free!
-- Do you need new markets to grow?
-- Do you have a perception that going global is a huge effort?
-- Do you have the Global IQ to get it done?
-- What are the best countries to export to?
-- What resources are there to help me?
These questions and more are answered by one of the best small business globalization experts available, Laurel Delaney on our SMB Trendwire AudioCast. Learn more about what we call WII-FM (What’s in it for me) in taking your small business global. Laurel answers several audience questions and talks about what a small business should do and not do to go global.
This call was held December 30th at 4 pm EST but you can listen to the archive for FREE by clicking here.
Or, go here to the page link that takes you to the broadcast.
Friday, December 31, 2004
Wednesday, December 29, 2004
Miracle on eBay Street: Starring ... Entrepreneurs!
In The Financial Times
More on how eBay helps set loose the international entrepreneurial spirit. Here are the last two paragraphs from this wonderful commentary:
• The third explanation is perhaps the strongest: eBay has helped to unleash the entrepreneurial force of millions of small business people, giving instant access to bigger regional, national, or even international markets. The tie-seller from Michigan, for instance, has sold an average of three items a week online this year. That may not by itself provide a living, but it is typical of the millions of people who can supplement incomes, or create full-time businesses, thanks to the online marketplace.
• The simple but powerful ideas that have combined to make eBay an internet powerhouse could one day end up having a far broader effect on global commerce. eBay itself points to a potential market for online auctions of $3,000bn, eventually spanning things such as industrial equipment, wholesale goods and specialised business services. Such grandiose claims smack of internet hubris, circa 1999. But after the advances of the last few years, they are not so easily dismissed.
To read the entire editorial, visit: A miracle not just for Christmas
More on how eBay helps set loose the international entrepreneurial spirit. Here are the last two paragraphs from this wonderful commentary:
• The third explanation is perhaps the strongest: eBay has helped to unleash the entrepreneurial force of millions of small business people, giving instant access to bigger regional, national, or even international markets. The tie-seller from Michigan, for instance, has sold an average of three items a week online this year. That may not by itself provide a living, but it is typical of the millions of people who can supplement incomes, or create full-time businesses, thanks to the online marketplace.
• The simple but powerful ideas that have combined to make eBay an internet powerhouse could one day end up having a far broader effect on global commerce. eBay itself points to a potential market for online auctions of $3,000bn, eventually spanning things such as industrial equipment, wholesale goods and specialised business services. Such grandiose claims smack of internet hubris, circa 1999. But after the advances of the last few years, they are not so easily dismissed.
To read the entire editorial, visit: A miracle not just for Christmas
Tuesday, December 28, 2004
Join Us for a Conversation on "Globalizations Impact on Small Business" December 30th at 4 p.m. EST
In SMB TrendWire
Please join us for a conversation on "Globalizations Impact on Small Business" where I will be sharing my knowledge on what it takes to expand your business internationally, including what factors to consider before going global and whether China should be a part of your strategy. I will also be answering your questions and talking about what a small business can do to go global.
This call will be December 30th at 4 pm EST, USA and will last for approximately 45 minutes.
To register for the event, click here -> SMB TrendWire "Globalization" registration page ... and then be sure to scroll down to the registration box at the bottom of the page.
See you Thursday!
Cheers,
Laurel
Please join us for a conversation on "Globalizations Impact on Small Business" where I will be sharing my knowledge on what it takes to expand your business internationally, including what factors to consider before going global and whether China should be a part of your strategy. I will also be answering your questions and talking about what a small business can do to go global.
This call will be December 30th at 4 pm EST, USA and will last for approximately 45 minutes.
To register for the event, click here -> SMB TrendWire "Globalization" registration page ... and then be sure to scroll down to the registration box at the bottom of the page.
See you Thursday!
Cheers,
Laurel
Sunday, December 26, 2004
Melding Radically Different Corporate Cultures
In The Ledger.com
Small businesses can learn many lessons from this interesting article on Chinese computer make Lenovo Group who just bought IBM's PC unit.
Here's a question posed in the article:
American multinational companies outsource manufacturing to China. Why can't a Chinese company outsource management to the United States?
Find out the answer here: Chinese Buyer of PC Unit Is Moving to I.B.M.'s Hometown
Small businesses can learn many lessons from this interesting article on Chinese computer make Lenovo Group who just bought IBM's PC unit.
Here's a question posed in the article:
American multinational companies outsource manufacturing to China. Why can't a Chinese company outsource management to the United States?
Find out the answer here: Chinese Buyer of PC Unit Is Moving to I.B.M.'s Hometown
Wednesday, December 22, 2004
Happy Birthday World Trade Organization (WTO)!
In Inc.
Find out how the WTO is opening the minds of small business exporters to possibilities that might not have been there before:
"WTO is an organization best known for sparking riots also deserves some credit for promoting the interests of American entrepreneurs."
Find out how the WTO is opening the minds of small business exporters to possibilities that might not have been there before:
"WTO is an organization best known for sparking riots also deserves some credit for promoting the interests of American entrepreneurs."
Monday, December 20, 2004
Trade Mission Builds Chinese Ties For Small Businesses
In MSNBC
The following article link presents a good look at how small busineses located in Pennsylvania are making great strides in China with the help of supporting organizations, including SBA. Here are a couple of engaging snippets from the piece:
• "The cultural changes occurring in China right now are simply overwhelming," he said. "The openness to western product and western culture is shocking."
• Even as the growth of the Chinese economy causes concern over outsourcing issues due to its low labor costs, Mr. Kunkel sees a growing middle class in China with increasing disposable income and an appetite for western goods.
• "You cannot do business in China without having some face-to-face and having a physical presence there," he said. "It's not a believable offer to the Chinese if you're not physically there."
To read the entire article, visit:
Trade Mission Builds Chinese Ties For Small Businesses
The following article link presents a good look at how small busineses located in Pennsylvania are making great strides in China with the help of supporting organizations, including SBA. Here are a couple of engaging snippets from the piece:
• "The cultural changes occurring in China right now are simply overwhelming," he said. "The openness to western product and western culture is shocking."
• Even as the growth of the Chinese economy causes concern over outsourcing issues due to its low labor costs, Mr. Kunkel sees a growing middle class in China with increasing disposable income and an appetite for western goods.
• "You cannot do business in China without having some face-to-face and having a physical presence there," he said. "It's not a believable offer to the Chinese if you're not physically there."
To read the entire article, visit:
Trade Mission Builds Chinese Ties For Small Businesses
Friday, December 17, 2004
New Research on Canada's Small Business Export Markets
In Western Economic Diversification Canada
The Honourable Stephen Owen, Minister of Western Economic Diversification and Minister of State (Sport) today released Western Canada's Small Business Markets: A Survey of Selling. The report presents new findings on domestic and international markets served by western Canadian small businesses in the technology, manufacturing and business services sectors.
"Small businesses are the engine of economic growth and employment in Western Canada," said Minister Owen. "This type of research enables governments to work with other partners to strengthen and expand this essential segment of the economy."
If you are conducting business in Canada or if you are operating in the USA and are interested in learning more about the Canadian small business market, be sure to read the following press release which provides a link to the free-of-charge research report at the end:
Research on Small Business Export Markets
The Honourable Stephen Owen, Minister of Western Economic Diversification and Minister of State (Sport) today released Western Canada's Small Business Markets: A Survey of Selling. The report presents new findings on domestic and international markets served by western Canadian small businesses in the technology, manufacturing and business services sectors.
"Small businesses are the engine of economic growth and employment in Western Canada," said Minister Owen. "This type of research enables governments to work with other partners to strengthen and expand this essential segment of the economy."
If you are conducting business in Canada or if you are operating in the USA and are interested in learning more about the Canadian small business market, be sure to read the following press release which provides a link to the free-of-charge research report at the end:
Research on Small Business Export Markets
Monday, December 13, 2004
Small Business Targeted By eBay
In AZ Central.com (requires a quick, three-step free registration process)
The following article indicates that eBay is now marketing its services as the place for small businesses to set up shop, sell excess inventory and seek out equipment bargains. It is a far cry from doing business on a large scale internationally but for those who like the idea of saying they at least sold a customer in a place outside the United States, it's worth your effort.
Here's what the article states and it appears there is nothing new being reported beyond what Anita Campbell already covered at Small Business Trends:
• Two key trends: increasing numbers of Internet users and growing global e-commerce. Citing data from IDC, which provides information technology research, Toney said Internet users will grow to 1.1 billion in 2007, from 702 million in 2003. Global e-commerce is expected to grow to $7.1 trillion in 2007, from $1.6 trillion in 2003.
If there was a way that eBay could allow people to sell cases, pallets and containerloads of merchandise one transaction at a time, then I see eBay as a platform to a most remarkable e-commerce future for all of us. But until then, all eBay small-biz shops will just have to settle for selling one single Beanie Babie in Japan, one Pez dispenser in Ireland and one Marilyn Monroe doll in Argentina to make a claim that they are now operating as a global small business.
To read the article, visit: Small business targeted by eBay
The following article indicates that eBay is now marketing its services as the place for small businesses to set up shop, sell excess inventory and seek out equipment bargains. It is a far cry from doing business on a large scale internationally but for those who like the idea of saying they at least sold a customer in a place outside the United States, it's worth your effort.
Here's what the article states and it appears there is nothing new being reported beyond what Anita Campbell already covered at Small Business Trends:
• Two key trends: increasing numbers of Internet users and growing global e-commerce. Citing data from IDC, which provides information technology research, Toney said Internet users will grow to 1.1 billion in 2007, from 702 million in 2003. Global e-commerce is expected to grow to $7.1 trillion in 2007, from $1.6 trillion in 2003.
If there was a way that eBay could allow people to sell cases, pallets and containerloads of merchandise one transaction at a time, then I see eBay as a platform to a most remarkable e-commerce future for all of us. But until then, all eBay small-biz shops will just have to settle for selling one single Beanie Babie in Japan, one Pez dispenser in Ireland and one Marilyn Monroe doll in Argentina to make a claim that they are now operating as a global small business.
To read the article, visit: Small business targeted by eBay
Monday, December 06, 2004
A Field Guide to the Falling Dollar
In The New York Times
What I think is intriguing about this article is that it talks about the BIG guys, Volkswagen and Cadillac (a division of General Motors), on what the falling dollar means to our economy yet quotes one of my favorite SBA experts, Harvey D. Bronstein, a senior international economist at the Small Business Administration! Here's the clip on what he and a professor said about the falling dollar:
... said Maurice Obstfeld, a professor of economics at the University of California at Berkeley. "It takes time to reallocate resources to export industries so they can produce more," he said. "It also takes time for foreign demand to adjust, and switch to new sources of supply."
Long-term contracts can contribute to these delays, said Harvey D. Bronstein, a senior international economist at the Small Business Administration. "You have to build relationships and a trust level with purchasers in other countries. This takes much longer than the daily or monthly fluctuations in currency values."
To read the entire article, visit:
A Field Guide to the Falling Dollar
What I think is intriguing about this article is that it talks about the BIG guys, Volkswagen and Cadillac (a division of General Motors), on what the falling dollar means to our economy yet quotes one of my favorite SBA experts, Harvey D. Bronstein, a senior international economist at the Small Business Administration! Here's the clip on what he and a professor said about the falling dollar:
... said Maurice Obstfeld, a professor of economics at the University of California at Berkeley. "It takes time to reallocate resources to export industries so they can produce more," he said. "It also takes time for foreign demand to adjust, and switch to new sources of supply."
Long-term contracts can contribute to these delays, said Harvey D. Bronstein, a senior international economist at the Small Business Administration. "You have to build relationships and a trust level with purchasers in other countries. This takes much longer than the daily or monthly fluctuations in currency values."
To read the entire article, visit:
A Field Guide to the Falling Dollar
Abridged Borderbuster 12/6/04
If you are not a subscriber to Borderbuster, here's a glimpse of what you missed:
CONTENTS
1. Welcome From The Publisher
2. Feedback From Our Readers
3. Manifesto: Global Guru. Shaking Things Up. Making Things Happen
4. Business Cultural Tips: Have Some Fun!*
5. Wisconsin Entrepreneurs Need To Self-Promote Like Coastal Rivals
6. How I Went Global: Ongoing Series // Franchising In India*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Number of Mainland Entrepreneurs On The Rise*
10. Baby Steps Led Mother To National Export Award
11. What, If Anything, Will Sink The Global Economy?*
12. Google CEO Proud of Dutch Auction IPO*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
Sample section:
11. WHAT, IF ANYTHING, WILL SINK THE GLOBAL ECONOMY?
*Subscriber Exclusive*
While the global economy has been growing at a healthy pace, the prospect of rising interest rates, a housing market crash, oil price shocks and instability in the Chinese economy could create setbacks in the future, according to speakers on a recent Wharton Finance Conference panel titled, "The Global Economy: Have Traction, Will Travel."
To read the entire article, visit:
What, If Anything, Will Sink The Global Economy?
To subscribe to Borderbuster, visit:
Sign Up For Borderbuster Here
CONTENTS
1. Welcome From The Publisher
2. Feedback From Our Readers
3. Manifesto: Global Guru. Shaking Things Up. Making Things Happen
4. Business Cultural Tips: Have Some Fun!*
5. Wisconsin Entrepreneurs Need To Self-Promote Like Coastal Rivals
6. How I Went Global: Ongoing Series // Franchising In India*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Number of Mainland Entrepreneurs On The Rise*
10. Baby Steps Led Mother To National Export Award
11. What, If Anything, Will Sink The Global Economy?*
12. Google CEO Proud of Dutch Auction IPO*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
Sample section:
11. WHAT, IF ANYTHING, WILL SINK THE GLOBAL ECONOMY?
*Subscriber Exclusive*
While the global economy has been growing at a healthy pace, the prospect of rising interest rates, a housing market crash, oil price shocks and instability in the Chinese economy could create setbacks in the future, according to speakers on a recent Wharton Finance Conference panel titled, "The Global Economy: Have Traction, Will Travel."
To read the entire article, visit:
What, If Anything, Will Sink The Global Economy?
To subscribe to Borderbuster, visit:
Sign Up For Borderbuster Here
Saturday, December 04, 2004
Secrets to Conducting Business in China
China -- being one of the most powerful countries on the planet -- is the talk of the world for its phenomenal potential. For all of you who have considered doing business in China and are not sure how to get started, this article (along with a comprehensive listing of resources) is for you: 10 Best-Kept Secrets To Selling In China
Monday, November 29, 2004
Why The Dollar Is Giving Way
In BusinessWeek
Curious as to what's going on with the dollar? If you have time, read this comprehensive commentary:
Why The Dollar Is Giving Way
Curious as to what's going on with the dollar? If you have time, read this comprehensive commentary:
Why The Dollar Is Giving Way
Friday, November 26, 2004
Baby Steps Led Mother To National "Entrepreneurial Export Award"
In BusinessEdge (Vancouver, B.C.)
Sandra Wilson is putting her best foot forward as she steps up to receive the 2004 Canadian Woman Entrepreneur of The Year Export Award.
The Burnaby-based maker of soft-soled leather baby shoes was honoured last week at a gala dinner in Toronto by BMO Financial Group. “This award means a little bit of recognition of the time, the effort and the energy that has gone into building this business,” says Wilson, owner of Robeez Footwear Ltd. “Most people think we are an overnight success story, but it has actually taken us 10 long years.”
To read Sandra's story about how she started her exporting business in her basement and grew it into a U.S. $15 million-dollar exporting business, visit: Baby Steps Led Mother To National Export Award
Sandra Wilson is putting her best foot forward as she steps up to receive the 2004 Canadian Woman Entrepreneur of The Year Export Award.
The Burnaby-based maker of soft-soled leather baby shoes was honoured last week at a gala dinner in Toronto by BMO Financial Group. “This award means a little bit of recognition of the time, the effort and the energy that has gone into building this business,” says Wilson, owner of Robeez Footwear Ltd. “Most people think we are an overnight success story, but it has actually taken us 10 long years.”
To read Sandra's story about how she started her exporting business in her basement and grew it into a U.S. $15 million-dollar exporting business, visit: Baby Steps Led Mother To National Export Award
Monday, November 22, 2004
Playing the "Wal-Mart-China" Global Game
In response to the many postings on blogs -- from Small Business Trends to The Entrepreneurial Mind -- about eBay's international expansion and how they are enabling small businesses to go global, I'd like to bring up another monster of a company and country who are not necessarily leading the way for small businesses to go global but influencing the international marketplace: Wal-Mart and China.
Wal-Mart has achieved economies of scale that are unprecendented when it comes to its purchases from the biggest country-customer in the world: China. Here are some facts I tracked over the last couple of days on just how BIG the Wal-Mart and China game is:
• Wal-Mart is termed China's eight-largest trading partner by the government-controlled mainland media and would place ahead of Russia and the United Kingdom on the top-10 list.
• Wal-Mart would be the fifth-largest importer of Chinese manufactured items if it were considered as a nation.
• The U.S. is expected to run up a total trade deficit of more than $600 billion in 2004, with the deficit in its bilateral trade with China contributing $150 billion.
• Wal-Mart imported $15 billion in goods from China in the fiscal year that ended January 31, 2004. About $7.5 billion were directly imported by Wal-Mart, the other $7.5 billion came indirectly through suppliers.
• In the same period noted above, Wal-Mart's total net sales reached $256 billion, with roughly $209 billion coming from U.S. operations.
Here's what I researched on the dollar-yuan situation that you might find interesting:
It all begins when American consumers plunk down their credit cards at Wal-Mart stores anxious to buy appliances, toys and clothes at rock-bottom prices. But because the United States imports roughly $6.50 in goods from China for every $1 that America exports to China, the Beijing central bank ends up with a huge reserve of dollars, amounting to $514.5 billion, for example, at the end of September.
Not wanting a boatload of dollars in its vaults, the People's Bank of China, the central bank, uses a huge portion of its reserves to buy Treasurys. THIS IS A KEY TO KEEPING THE YUAN FROM APPRECIATING AND THE DOLLAR STABLE AT 8.28 YUAN. It also keeps U.S. consumer prices down along with interest rates, which means for now that Americans can continue to plunk down those credit cards at Wal-Mart during the upcoming holiday season.
What's a small business to do? Navigate your way around this monster "Wal-Mart-China" relationship and either export goods that are the world's best at their intended purpose to China or go elsewhere.
Wal-Mart has achieved economies of scale that are unprecendented when it comes to its purchases from the biggest country-customer in the world: China. Here are some facts I tracked over the last couple of days on just how BIG the Wal-Mart and China game is:
• Wal-Mart is termed China's eight-largest trading partner by the government-controlled mainland media and would place ahead of Russia and the United Kingdom on the top-10 list.
• Wal-Mart would be the fifth-largest importer of Chinese manufactured items if it were considered as a nation.
• The U.S. is expected to run up a total trade deficit of more than $600 billion in 2004, with the deficit in its bilateral trade with China contributing $150 billion.
• Wal-Mart imported $15 billion in goods from China in the fiscal year that ended January 31, 2004. About $7.5 billion were directly imported by Wal-Mart, the other $7.5 billion came indirectly through suppliers.
• In the same period noted above, Wal-Mart's total net sales reached $256 billion, with roughly $209 billion coming from U.S. operations.
Here's what I researched on the dollar-yuan situation that you might find interesting:
It all begins when American consumers plunk down their credit cards at Wal-Mart stores anxious to buy appliances, toys and clothes at rock-bottom prices. But because the United States imports roughly $6.50 in goods from China for every $1 that America exports to China, the Beijing central bank ends up with a huge reserve of dollars, amounting to $514.5 billion, for example, at the end of September.
Not wanting a boatload of dollars in its vaults, the People's Bank of China, the central bank, uses a huge portion of its reserves to buy Treasurys. THIS IS A KEY TO KEEPING THE YUAN FROM APPRECIATING AND THE DOLLAR STABLE AT 8.28 YUAN. It also keeps U.S. consumer prices down along with interest rates, which means for now that Americans can continue to plunk down those credit cards at Wal-Mart during the upcoming holiday season.
What's a small business to do? Navigate your way around this monster "Wal-Mart-China" relationship and either export goods that are the world's best at their intended purpose to China or go elsewhere.
Friday, November 19, 2004
Entrepreneurship and global media coverage
In Wisconsin Technology Network News
This is a thoughtful and practical article on the importance of not just creating world-class products but also letting the world know about them! I highly recommend you read it to understand how "global" publicity plays a significant role in business success.
To read the entire article, visit: Wisconsin Entrepreneurs Need To Self-promote Like Coastal Rivals
This is a thoughtful and practical article on the importance of not just creating world-class products but also letting the world know about them! I highly recommend you read it to understand how "global" publicity plays a significant role in business success.
To read the entire article, visit: Wisconsin Entrepreneurs Need To Self-promote Like Coastal Rivals
Thursday, November 18, 2004
Another Crystal Ball
Posted in Always On
A real estate veteran looks at demographics and comes up with a new view.
Here's what Francine Hardaway of Stealthmode Partners had to say (an extract from article) on global outsourcing, entrepreneurship and small businesses but first, Leann Lachman did the numbers:
• And the office market, because the global outsourcing of skilled service jobs continues. By 2010, 1.7 million office jobs will go overseas, doubling by 2015 to 3.4 million.
• Lachman believes we will replace those jobs with something, but she's not sure what. I (Francine), of course, believe it will be small business and entrepreneurship, lean and mean, with strategic partnerships and strategic outsourcing (but no need for the kind of big office space of the past).
To read the entire mind-opening article, visit: Another Crystal Ball (A Look At Demographics and A New Worldview)
A real estate veteran looks at demographics and comes up with a new view.
Here's what Francine Hardaway of Stealthmode Partners had to say (an extract from article) on global outsourcing, entrepreneurship and small businesses but first, Leann Lachman did the numbers:
• And the office market, because the global outsourcing of skilled service jobs continues. By 2010, 1.7 million office jobs will go overseas, doubling by 2015 to 3.4 million.
• Lachman believes we will replace those jobs with something, but she's not sure what. I (Francine), of course, believe it will be small business and entrepreneurship, lean and mean, with strategic partnerships and strategic outsourcing (but no need for the kind of big office space of the past).
To read the entire mind-opening article, visit: Another Crystal Ball (A Look At Demographics and A New Worldview)
Friday, November 12, 2004
Coming Growth Strategy: Exporting!
In Small Business Trends (11/10/04)
As reported by small business trend expert Anita Campbell: Coming Growth Strategy: Exporting
And a very BIG thank you for mentioning our ChangeThis manifesto about small businesses going global in the report.
As reported by small business trend expert Anita Campbell: Coming Growth Strategy: Exporting
And a very BIG thank you for mentioning our ChangeThis manifesto about small businesses going global in the report.
Tuesday, November 09, 2004
ChangeThis manifesto: Global Guru. Shaking Things Up. Making Things Happen.
In Small Business CEO
A special thanks to founder Steve Rucinski at Small Business CEO Blog for mentioning and praising my just-released "ChangeThis Global Guru" manifesto. We hope the work inspires many of you to go global! You can download and read the manifesto (for free!) here: ChangeThis Global Guru Manifesto (11/9/04)
Spread the word and many thanks!
A special thanks to founder Steve Rucinski at Small Business CEO Blog for mentioning and praising my just-released "ChangeThis Global Guru" manifesto. We hope the work inspires many of you to go global! You can download and read the manifesto (for free!) here: ChangeThis Global Guru Manifesto (11/9/04)
Spread the word and many thanks!
Friday, November 05, 2004
Abridged Borderbuster 11/5/04
If you are not a subscriber to Borderbuster, here's a glimpse of what you missed:
CONTENTS
1. Welcome From The Publisher
2. Feedback From Our Readers
3. UPS CEO Says That All Business Today Is Global!*
4. Business Cultural Tips: Have Some Fun!*
5. Service Franchises Are Going Global
6. How I Went Global: Ongoing Series // WSJ Nobel*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. How to Write For A Multilingual Marketplace
10. Entrepreneur in a Global Organization
11. Export “Red Flags:” New Proposed Regulations*
12. The Next Generation of Global Branding*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
Sample section:
7. A READER ASKS: Q&A
*Subscriber Exclusive*
Q: Dear GlobeTrade Team,
We manufacture high-quality step ladders and are trying to figure out the best way to source complementary products in China to offer a family of hardware tools for our customers. Any suggestions?
A: You bet and we just caught this information in the November edition of IOMA’s report on “Managing Exports & Imports.” Here’s the clip:
China Sourcing Fairs provide exporters and importers a one-stop venue. The China Sourcing Fairs (www.chinasourcingfair.com), organized by Global Sources, bring together volume buyers with international-standard manufacturers from all over China to Shanghai. Buyers can benchmark and source from new, competitive China suppliers more effectively. Buyers can register for the shows, reserve a hotel room in Shanghai, and arrange a China visa at the site.
We have not used this resource but did scan the site and found it to be fairly comprehensive in – as it claims -- taking you to the center of China.
Good luck and let us know how it turns out.
Laurel and the GlobeTrade.com team
-> Got a question or a comment? Good. Send it here: info@globetrade.com
To subscribe to Borderbuster, visit:
Sign Up For Borderbuster Here
CONTENTS
1. Welcome From The Publisher
2. Feedback From Our Readers
3. UPS CEO Says That All Business Today Is Global!*
4. Business Cultural Tips: Have Some Fun!*
5. Service Franchises Are Going Global
6. How I Went Global: Ongoing Series // WSJ Nobel*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. How to Write For A Multilingual Marketplace
10. Entrepreneur in a Global Organization
11. Export “Red Flags:” New Proposed Regulations*
12. The Next Generation of Global Branding*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
Sample section:
7. A READER ASKS: Q&A
*Subscriber Exclusive*
Q: Dear GlobeTrade Team,
We manufacture high-quality step ladders and are trying to figure out the best way to source complementary products in China to offer a family of hardware tools for our customers. Any suggestions?
A: You bet and we just caught this information in the November edition of IOMA’s report on “Managing Exports & Imports.” Here’s the clip:
China Sourcing Fairs provide exporters and importers a one-stop venue. The China Sourcing Fairs (www.chinasourcingfair.com), organized by Global Sources, bring together volume buyers with international-standard manufacturers from all over China to Shanghai. Buyers can benchmark and source from new, competitive China suppliers more effectively. Buyers can register for the shows, reserve a hotel room in Shanghai, and arrange a China visa at the site.
We have not used this resource but did scan the site and found it to be fairly comprehensive in – as it claims -- taking you to the center of China.
Good luck and let us know how it turns out.
Laurel and the GlobeTrade.com team
-> Got a question or a comment? Good. Send it here: info@globetrade.com
To subscribe to Borderbuster, visit:
Sign Up For Borderbuster Here
Thursday, November 04, 2004
Women Entrepreneurs Enter the Global Marketplace
In The Fox School of Business and Management, Temple University
How can women enter the global marketplace and find success? As the numbers of women poised to enter the global marketplace accelerate, this question is becoming increasingly important. According to the U.S. Small Business Association, women-owned businesses currently account for 30 percent of businesses that export more than half of their products worldwide.
Here are a couple of great tips that I tracked in the article and they apply to both men and women alike who are interested in expanding internationally:
• Don’t let challenges take over opportunities (the biggest challenge women face in doing business internationally is the perception that they will not be as successful as men because of cultural assumptions about women’s roles in other countries, along with work and life balance issues. If women are supported by their companies and take the risk to get started, they will be just as successful).
• Create a targeted export strategy.
• Know your market and your product.
• Be proactive.
• International business is built on relationships (a skill at which women excel).
• Treat all business as local (women should be who they are, listen, have a sense of humor and be willing to share a bit about themselves with overseas counterparts).
To read the entire article, visit:
Conference Guides Women Entrepreneurs Entering the Global Marketplace
How can women enter the global marketplace and find success? As the numbers of women poised to enter the global marketplace accelerate, this question is becoming increasingly important. According to the U.S. Small Business Association, women-owned businesses currently account for 30 percent of businesses that export more than half of their products worldwide.
Here are a couple of great tips that I tracked in the article and they apply to both men and women alike who are interested in expanding internationally:
• Don’t let challenges take over opportunities (the biggest challenge women face in doing business internationally is the perception that they will not be as successful as men because of cultural assumptions about women’s roles in other countries, along with work and life balance issues. If women are supported by their companies and take the risk to get started, they will be just as successful).
• Create a targeted export strategy.
• Know your market and your product.
• Be proactive.
• International business is built on relationships (a skill at which women excel).
• Treat all business as local (women should be who they are, listen, have a sense of humor and be willing to share a bit about themselves with overseas counterparts).
To read the entire article, visit:
Conference Guides Women Entrepreneurs Entering the Global Marketplace
Sunday, October 31, 2004
Entrepreneur in a Global Organization
In the Star Online
For any entrepreneur contemplating going global, this article is for you! Here is part of it:
Hatim argued that one could not be a global enterprise unless and until one not only thought globally but also acted globally. He also believed that one should not be intimidated by the differences that exist in this world but instead embrace those differences.
Citing an incident with a South African bank, he related VeriFone Inc’s experience in winning a deal by living this philosophy. When he went to meet the chairman of the bank, Hatim had with him the VeriFone Philosophy document, which had been translated into Afrikaner (Laurel here ... how sensitive and important that he did this in his business dealing -- read on).
The chairman almost could not believe it and said he had never heard of a global enterprise that was thoughtful enough to have documents in English and also in his own language. The meeting went on for about 45 minutes and nothing was said about VeriFone, but a lot was said about ethics and global leadership. When he walked out the office, Hatim said, he was 100% certain that his company would get the orders.
And it did, in that case and in many others.
The moral of the story is that when one has a document – like the VeriFone Philosophy document – translated into different languages, one actually believes in it.
Hatim admitted that it was very difficult to get people to follow one’s lead, though. One has got to continually communicate and make sure that people understand that one is serious by living what one believes, i.e. “walk the talk”, he said.
To read the entire article, visit: Entrepreneur in a Global Organization
For any entrepreneur contemplating going global, this article is for you! Here is part of it:
Hatim argued that one could not be a global enterprise unless and until one not only thought globally but also acted globally. He also believed that one should not be intimidated by the differences that exist in this world but instead embrace those differences.
Citing an incident with a South African bank, he related VeriFone Inc’s experience in winning a deal by living this philosophy. When he went to meet the chairman of the bank, Hatim had with him the VeriFone Philosophy document, which had been translated into Afrikaner (Laurel here ... how sensitive and important that he did this in his business dealing -- read on).
The chairman almost could not believe it and said he had never heard of a global enterprise that was thoughtful enough to have documents in English and also in his own language. The meeting went on for about 45 minutes and nothing was said about VeriFone, but a lot was said about ethics and global leadership. When he walked out the office, Hatim said, he was 100% certain that his company would get the orders.
And it did, in that case and in many others.
The moral of the story is that when one has a document – like the VeriFone Philosophy document – translated into different languages, one actually believes in it.
Hatim admitted that it was very difficult to get people to follow one’s lead, though. One has got to continually communicate and make sure that people understand that one is serious by living what one believes, i.e. “walk the talk”, he said.
To read the entire article, visit: Entrepreneur in a Global Organization
Saturday, October 30, 2004
Think Globally, Act Globally -- Lessons from the Big Guys
In Always On
The CIOs of Wal-Mart and Procter & Gamble talk about their next level of tech adoption, and why it means investing and expanding globally. This is a very interesting article and site that brings in the BIG guys, including founding partners Accenture, Audi, IBM and KPMG. I found the reader's comments to be the most insightful.
Small businesses can learn about big-picture international strategy from this interview. Here are some highlights:
Margulius (Interviewer): Let me ask you both about global technology. Wal-Mart is expanding very aggressively and acquiring other companies. You bought $12 billion worth of merchandise from China in 2002 --I read that somewhere, I don't know if it's accurate -- which is about 10% of its exports to the United States. Clearly, you're a huge global business. What do you have to do with technology to enable that, and what can the people in this room do to help provide better technology to you?
Dillman (Interviewee from Wal-Mart): I think a lot of people are moving in this direction. We run common systems around the world. We run common platforms; we're on a single network. It makes us very efficient, and it means we can roll out a lot of things very fast and share best practices. A lot of our suppliers like P&G are pretty good at operating globally with a single customer and a single account team (Laurel here -- very practical advice even for small businesses).
To be honest, the technology suppliers are terrible, at least so far. And one of the things we're struggling with is we make decisions as our international business grows, and we're pretty close to this point right now. We have tended to make decisions on what technology and which suppliers we would select based on what the cost model looked like in the United States. And what we're finding is that it's so disproportionately different in some of the countries where we need the cost to be the lowest.
So even in China, the stuff is manufactured there, we find that the costs are double and triple to buy the technology we use in the United States and deploy it in China, even though the cost of everything else including the manpower is so much less, that we will start shifting our decisions based on what the global deployment looks like and the cost and not the domestic. We have pushed every single one of our suppliers, technology suppliers, to figure out how to work with us globally (Laurel here -- yeah!). We're going to negotiate deals one time (Laurel here -- another great tip for small busineses ... be selective and focus carefully on your targets). We're going to have software deals that are one deal per Wal-Mart everywhere.
Margulius: So does that mean the investors should be investing in foreign companies who are building to that house structure, or does it mean they need to just encourage their local companies to roll out the technology globally first?
Dillman: I'd probably invest in whichever one you think is going to happen first (Laurel here -- great advice!). More and more companies are going global in effort, and you're seeing deployment. And this might help you be first in that space.
David (Interviewee from Proctor and Gamble): We're not terribly dissimilar, but there are differences. We are not as centralized. It's the basic architecture and infrastructure of the company. We have four global databases: customers, suppliers, materials, and pricing. It's one of the reasons why we can do data synchronization any place in the world very quickly; I have one global reference database now for that.
There is another side of this that says we need to be very close to the business unit and so we allow a fair amount of innovation to take place as close to the customer or as close the brand or the country that it needs to be. But we're fairly rigid (Laurel here -- something small businesses never are and so we have the competitive advantage here) in understanding what that is, and we publish very well how that must fit in to our global architecture.
The biggest single issue is that I think our companies end up dragging the technology companies around the world, and that is just a really tough process. If you're going to do business with global companies you have to be prepared to be able to do business globally (Laurel here -- absolutely correct!). And most people just don't understand that. You have to have people, you have to have support, you have to do the things that are going to be necessary to support us because we're going to make fewer and fewer one-offs for the U.S. and Canada and Mexico and China. It's just not a supportable proposition in the long term. So, how can you support us on a global basis (Laurel -- excellent concept and a great question for small businesses to ask of themselves before they partner with companies)?
Margulius: Any surprises in dealing with China? Do you go to China? Do you work with their units over there?
Dillman: Absolutely I have been to China. Our dealings are obviously with our stores and our customers there. We approach China a little differently than we have some other countries, and it has turned out to be a very smart approach. We went very slow in China. We learned the country (Laurel here -- this is about doing your homework and understanding the culture), we developed relationships, we developed local talent, and we waited a little bit for the market to return. The government now is ending some of the restrictions on holding companies.
The welcome we receive from the Chinese customer is pretty amazing. Average transaction in the United States is about $35. The average transaction in China is less than $10. So we have a different model. They have less disposable income (Laurel here -- very important detail, along with the next two points, if you plan to sell to China). In China, you don't have a lot of impulse buys. They buy necessities. We've had to learn to adjust to the marketplace.
To read the entire article and to visit this comprehensive site, go to: Think Globally, Act Globally
The CIOs of Wal-Mart and Procter & Gamble talk about their next level of tech adoption, and why it means investing and expanding globally. This is a very interesting article and site that brings in the BIG guys, including founding partners Accenture, Audi, IBM and KPMG. I found the reader's comments to be the most insightful.
Small businesses can learn about big-picture international strategy from this interview. Here are some highlights:
Margulius (Interviewer): Let me ask you both about global technology. Wal-Mart is expanding very aggressively and acquiring other companies. You bought $12 billion worth of merchandise from China in 2002 --I read that somewhere, I don't know if it's accurate -- which is about 10% of its exports to the United States. Clearly, you're a huge global business. What do you have to do with technology to enable that, and what can the people in this room do to help provide better technology to you?
Dillman (Interviewee from Wal-Mart): I think a lot of people are moving in this direction. We run common systems around the world. We run common platforms; we're on a single network. It makes us very efficient, and it means we can roll out a lot of things very fast and share best practices. A lot of our suppliers like P&G are pretty good at operating globally with a single customer and a single account team (Laurel here -- very practical advice even for small businesses).
To be honest, the technology suppliers are terrible, at least so far. And one of the things we're struggling with is we make decisions as our international business grows, and we're pretty close to this point right now. We have tended to make decisions on what technology and which suppliers we would select based on what the cost model looked like in the United States. And what we're finding is that it's so disproportionately different in some of the countries where we need the cost to be the lowest.
So even in China, the stuff is manufactured there, we find that the costs are double and triple to buy the technology we use in the United States and deploy it in China, even though the cost of everything else including the manpower is so much less, that we will start shifting our decisions based on what the global deployment looks like and the cost and not the domestic. We have pushed every single one of our suppliers, technology suppliers, to figure out how to work with us globally (Laurel here -- yeah!). We're going to negotiate deals one time (Laurel here -- another great tip for small busineses ... be selective and focus carefully on your targets). We're going to have software deals that are one deal per Wal-Mart everywhere.
Margulius: So does that mean the investors should be investing in foreign companies who are building to that house structure, or does it mean they need to just encourage their local companies to roll out the technology globally first?
Dillman: I'd probably invest in whichever one you think is going to happen first (Laurel here -- great advice!). More and more companies are going global in effort, and you're seeing deployment. And this might help you be first in that space.
David (Interviewee from Proctor and Gamble): We're not terribly dissimilar, but there are differences. We are not as centralized. It's the basic architecture and infrastructure of the company. We have four global databases: customers, suppliers, materials, and pricing. It's one of the reasons why we can do data synchronization any place in the world very quickly; I have one global reference database now for that.
There is another side of this that says we need to be very close to the business unit and so we allow a fair amount of innovation to take place as close to the customer or as close the brand or the country that it needs to be. But we're fairly rigid (Laurel here -- something small businesses never are and so we have the competitive advantage here) in understanding what that is, and we publish very well how that must fit in to our global architecture.
The biggest single issue is that I think our companies end up dragging the technology companies around the world, and that is just a really tough process. If you're going to do business with global companies you have to be prepared to be able to do business globally (Laurel here -- absolutely correct!). And most people just don't understand that. You have to have people, you have to have support, you have to do the things that are going to be necessary to support us because we're going to make fewer and fewer one-offs for the U.S. and Canada and Mexico and China. It's just not a supportable proposition in the long term. So, how can you support us on a global basis (Laurel -- excellent concept and a great question for small businesses to ask of themselves before they partner with companies)?
Margulius: Any surprises in dealing with China? Do you go to China? Do you work with their units over there?
Dillman: Absolutely I have been to China. Our dealings are obviously with our stores and our customers there. We approach China a little differently than we have some other countries, and it has turned out to be a very smart approach. We went very slow in China. We learned the country (Laurel here -- this is about doing your homework and understanding the culture), we developed relationships, we developed local talent, and we waited a little bit for the market to return. The government now is ending some of the restrictions on holding companies.
The welcome we receive from the Chinese customer is pretty amazing. Average transaction in the United States is about $35. The average transaction in China is less than $10. So we have a different model. They have less disposable income (Laurel here -- very important detail, along with the next two points, if you plan to sell to China). In China, you don't have a lot of impulse buys. They buy necessities. We've had to learn to adjust to the marketplace.
To read the entire article and to visit this comprehensive site, go to: Think Globally, Act Globally
Thursday, October 28, 2004
Determining Which International Market To Enter: Start Here
In globalEDGE
I stumbled upon this incredible analysis for determining which international market has the most potential for your product or service offering. The focus of the study is to rank the market potential of 24 countries identified as "Emerging Markets" by The Economist. The country listings are then broken down into nine categories: market size, market growth rate, market intensity, market consumption capacity, commercial infrastructure, economic freedom, market receptivity, country risk and overall market potential index.
Find out why Hong Kong, Singapore and South Korea have such high ratings. Should they be considered as the top three markets for your product?
To find out more, visit:
Market Potential Indicators for Emerging Markets -- 2004
I stumbled upon this incredible analysis for determining which international market has the most potential for your product or service offering. The focus of the study is to rank the market potential of 24 countries identified as "Emerging Markets" by The Economist. The country listings are then broken down into nine categories: market size, market growth rate, market intensity, market consumption capacity, commercial infrastructure, economic freedom, market receptivity, country risk and overall market potential index.
Find out why Hong Kong, Singapore and South Korea have such high ratings. Should they be considered as the top three markets for your product?
To find out more, visit:
Market Potential Indicators for Emerging Markets -- 2004
Thursday, October 21, 2004
Eight (8) Clues To Get You Global
from Laurel Delaney
Here is a general idea of what to expect from each member of your global trade team along with additional clues to get you global:
1. The Executive Committee: they serve as a sounding board for your updates but are primarily interested in knowing what is needed to operate successfully in the global marketplace. Always go in on your meetings with the notion of making huge requests to ensure you walk out with at best, with what you know you need for certain. Clue: try your in-house committee for advice or if you are a one-person shop, set up your own independent council that includes noted academics, consultants and other experts in global trade.
2. The Marketing/Sales Staff: these people are original thinkers and need your advice on how to be creative in marketing your product or service overseas without confusing or offending your customer. They need an international marketing map and can use their domestic one as a model.
3. Logistics: how will they get your product or service to another country? They must understand international trade documentation as it relates to shipping, insurance, customs, compliance, method of payment, duties, tariffs and international laws. A freight forwarder might be an option, not the answer.
4. Operations: they need to know how many widgets you are going to sell, for how long, how often and within what time period. If changes are required in the production of the widget, they need to know that well in advance of the customer's deadline so they can coordinate procurement of raw materials and schedule a production run in a timely manner. Operations people need no outside help here -- this is where they shine and usually rise to the occasion.
5. Finance: how will your company get paid on overseas sales? The finance people need to know. They must understand international payment methods and terms both offline and online. Your own bank's international department can help here.
6. Research: who will determine which market is the best market to export your product or service?
7. Technology: these people need to adopt a new crop of Net-based apps that dramatically transform the export operations of the organization.
8. Cultural: who will be respectful of local culture and how will that be conveyed on your site? Adapting and translating fast-changing content for multiple countries' markets can be challenging. These people must become familiar with developed software that helps automate the workflow of language translation.
All other team members, such as the legal or customer service departments, must learn to coordinate their activities to ensure the smooth flow of the overall global trade operation.
Your global trade team is just that, a team and should never work in isolation of one another. That's why the set-aside time is important for keeping each person up-to-date with the hope of identifying the broad as well as the detailed issues concerning your trade transaction.
Here is a general idea of what to expect from each member of your global trade team along with additional clues to get you global:
1. The Executive Committee: they serve as a sounding board for your updates but are primarily interested in knowing what is needed to operate successfully in the global marketplace. Always go in on your meetings with the notion of making huge requests to ensure you walk out with at best, with what you know you need for certain. Clue: try your in-house committee for advice or if you are a one-person shop, set up your own independent council that includes noted academics, consultants and other experts in global trade.
2. The Marketing/Sales Staff: these people are original thinkers and need your advice on how to be creative in marketing your product or service overseas without confusing or offending your customer. They need an international marketing map and can use their domestic one as a model.
3. Logistics: how will they get your product or service to another country? They must understand international trade documentation as it relates to shipping, insurance, customs, compliance, method of payment, duties, tariffs and international laws. A freight forwarder might be an option, not the answer.
4. Operations: they need to know how many widgets you are going to sell, for how long, how often and within what time period. If changes are required in the production of the widget, they need to know that well in advance of the customer's deadline so they can coordinate procurement of raw materials and schedule a production run in a timely manner. Operations people need no outside help here -- this is where they shine and usually rise to the occasion.
5. Finance: how will your company get paid on overseas sales? The finance people need to know. They must understand international payment methods and terms both offline and online. Your own bank's international department can help here.
6. Research: who will determine which market is the best market to export your product or service?
7. Technology: these people need to adopt a new crop of Net-based apps that dramatically transform the export operations of the organization.
8. Cultural: who will be respectful of local culture and how will that be conveyed on your site? Adapting and translating fast-changing content for multiple countries' markets can be challenging. These people must become familiar with developed software that helps automate the workflow of language translation.
All other team members, such as the legal or customer service departments, must learn to coordinate their activities to ensure the smooth flow of the overall global trade operation.
Your global trade team is just that, a team and should never work in isolation of one another. That's why the set-aside time is important for keeping each person up-to-date with the hope of identifying the broad as well as the detailed issues concerning your trade transaction.
Tuesday, October 19, 2004
How to Write For A Multilingual Marketplace
In MarketingProfs
Everyone thought Suzan was nuts to take on the scriptwriting job of crafting sales-training videos for the European divison of a major US car manufacturer. Turns out, she was: the job was both complicated and painful. But she emerged with some great advice for those who need to craft their messages for a global audience.
To read the entire article, visit: How to Write For A Multilingual Marketplace -- Part I
Everyone thought Suzan was nuts to take on the scriptwriting job of crafting sales-training videos for the European divison of a major US car manufacturer. Turns out, she was: the job was both complicated and painful. But she emerged with some great advice for those who need to craft their messages for a global audience.
To read the entire article, visit: How to Write For A Multilingual Marketplace -- Part I
Saturday, October 16, 2004
Small Business CEO -> a special thanks!
In Small Business CEO
A HUGE thanks to Steve over at Small Business CEO for mentioning our upcoming Webinar November 2nd! You can find Steve and his meaningful Small Business CEO blog at:
Small Business CEO Mentions The Global Small Business Blog Webinar 11/2/04!
A HUGE thanks to Steve over at Small Business CEO for mentioning our upcoming Webinar November 2nd! You can find Steve and his meaningful Small Business CEO blog at:
Small Business CEO Mentions The Global Small Business Blog Webinar 11/2/04!
Tuesday, October 12, 2004
What It Takes To Sell To The World -> Don't miss virtual workshop 11/2/04!
Are you about ready to sell to the world?
Then sign up for Laurel's upcoming webinar:
Click here for further information and to register: "What It Takes To Sell To The World" virtual workshop November 2nd, 10:00-11:00 a.m. CST (U.S.A.)
Here's what you will learn:
• Facts on "global fever" -- find out what it is and how to catch it!
• Understand who is going global and why.
• How to develop a global mindset.
• How to build a web site and blog.
• Twenty (20) factors to consider before you go global.
• Reference web sites to help you go global.
Don't miss the opportunity. Sign up today (only U.S. $50) to reserve your virtual place. See you November 2nd!
Then sign up for Laurel's upcoming webinar:
Click here for further information and to register: "What It Takes To Sell To The World" virtual workshop November 2nd, 10:00-11:00 a.m. CST (U.S.A.)
Here's what you will learn:
• Facts on "global fever" -- find out what it is and how to catch it!
• Understand who is going global and why.
• How to develop a global mindset.
• How to build a web site and blog.
• Twenty (20) factors to consider before you go global.
• Reference web sites to help you go global.
Don't miss the opportunity. Sign up today (only U.S. $50) to reserve your virtual place. See you November 2nd!
Friday, October 08, 2004
Service Franchises Are Going Global
In Startup Journal by The Wall Street Journal (10/8/04)
Global expansion tempts franchised service-providers. But some U.S. business concepts don’t translate easily overseas. Another consideration is to watch out for nimble copycats who follow in your footsteps on a local level and erode the market.
To read the full, interesting article, visit Startup Journal by The Wall Street Journal: Service Franchises Are Going Global
Global expansion tempts franchised service-providers. But some U.S. business concepts don’t translate easily overseas. Another consideration is to watch out for nimble copycats who follow in your footsteps on a local level and erode the market.
To read the full, interesting article, visit Startup Journal by The Wall Street Journal: Service Franchises Are Going Global
Sunday, October 03, 2004
Trend: Small Businesses Are Going Global
In Small Business Trends (9/30/04)
A BIG thanks to the futurists at Small Business Trends! Co-editor Anita Campbell interviewed me and then put together a mini trend report highlighting which small businesses are going global and what opportunities lie ahead. The report re-affirms that the world can be your oyster provided you keep up to date on what is happening across the planet.
You can find the report here: Trend Report: Small Businesses Are Going Global
A BIG thanks to the futurists at Small Business Trends! Co-editor Anita Campbell interviewed me and then put together a mini trend report highlighting which small businesses are going global and what opportunities lie ahead. The report re-affirms that the world can be your oyster provided you keep up to date on what is happening across the planet.
You can find the report here: Trend Report: Small Businesses Are Going Global
Wednesday, September 29, 2004
UPS CEO Says That All (Small) Business Today Is Global!
In Businesswire (9/29/04)
Decrying elevation of the issue of free trade into a political football, the chairman and CEO of UPS (NYSE:UPS) today called on small and large business alike to better explain to Americans the benefits of globalization and the disastrous effects of "economic isolationism."
He goes on to say ...
"Consider, for example, who's doing the exporting these days:
Some 97% of all U.S. exporters are small businesses and their ranks have tripled since 1992, Eskew noted. The value of their exports has increased over 300% since 1995. These exporting small businesses are at least 20% more productive than their non-exporting counterparts; they've experienced 20% greater job growth, and they pay wages and benefits that are at least 15% higher.
"But we can recite trade facts until we're blue in the face," Eskew continued, "facts like many, many more jobs have been lost to 'countries' called 'productivity' and 'technology' than to India and China. Facts like lower costs create more goods attainable by more people, improving lifestyles and creating better economic opportunities."
The facts mean nothing, he said, if the American public doesn't understand it can't retreat inside America; that all business today is global."
To read the entire press release, visit: UPS CEO Says U.S. Can't Afford `Economic Isolationism'; Challenges Business to Reverse Rising Anti-Trade Sentiment
Decrying elevation of the issue of free trade into a political football, the chairman and CEO of UPS (NYSE:UPS) today called on small and large business alike to better explain to Americans the benefits of globalization and the disastrous effects of "economic isolationism."
He goes on to say ...
"Consider, for example, who's doing the exporting these days:
Some 97% of all U.S. exporters are small businesses and their ranks have tripled since 1992, Eskew noted. The value of their exports has increased over 300% since 1995. These exporting small businesses are at least 20% more productive than their non-exporting counterparts; they've experienced 20% greater job growth, and they pay wages and benefits that are at least 15% higher.
"But we can recite trade facts until we're blue in the face," Eskew continued, "facts like many, many more jobs have been lost to 'countries' called 'productivity' and 'technology' than to India and China. Facts like lower costs create more goods attainable by more people, improving lifestyles and creating better economic opportunities."
The facts mean nothing, he said, if the American public doesn't understand it can't retreat inside America; that all business today is global."
To read the entire press release, visit: UPS CEO Says U.S. Can't Afford `Economic Isolationism'; Challenges Business to Reverse Rising Anti-Trade Sentiment
Tuesday, September 28, 2004
How Nobel Winners See The World Economy
In the Wall Street Journal, special World Business Report (subscription only)
In yesterday's WSJ (9/27/04), they asked 12 of the 32 living Nobel laureates in economics for their views on a variety of issues related to the global economy. Here are some excerpts:
"Which economy do you expect to be the biggest 75 years from now: the U.S., the European Union or China?"
GEORGE A. AKERLOF, Koshland professor economics at the University of California, Berkeley: The European union. It has more people than the U.S. and per capita income should not be that much different. I think the current gap between China and the U.S. and the EU is probably too large to make up.
KENNETH J. ARROW, professor of economics emeritus at Stanford University: Unless there is a radical change in growth rates, China will be the largest economy in the world. I don't expect, however, per capita income in China to be as much as half the European level.
JOHN F. NASH JR., senior research mathematician at Princeton University: Well, since the European Union is an undefined area, as of the year 2079, if it then includes Russia, it should be the largest. If not, the U.S. would be likely, even though China and the U.S. have similar land area.
ROBERT M. SOLOW, institute professor emeritus and professor of economics emeritus at the Massachusetts Institute of Technology: In total output, probably China. In output per person, probably the U.S.
"Do you think the fruits of the global economy will be distributed more evenly 50 years from now, or less evenly, and why?"
PROF. ARROW: I think incomes will be more equally distributed in the future, if only because some large countries, China, India and Indonesia, are growing more rapidly (per capita) than the advanced countries.
MILTON FRIEDMAN, senior research fellow at Stanford University's Hoover Institution on War, Revolution and Peace: More evenly. Why? The major sources of income difference today are between the developed and the undeveloped countries. This intercountry difference will decline as globalization (you read it here first!) spreads and more and more countries find a way to achieve economic growth and prosperity.
CLIVE W.J. GRANGER, professor of economics emeritus at the University of California, San Diego: About the same. If population growth is not controlled, there will always be many poor people in the world.
PROF. SOLOW: Toss-up. The relative lot of the unskilled and uneducated will probably worsen, but there is the possibility of improved nutrition, population control and education as democracy spreads.
JOSEPH E. STIGLITZ, university professor at Columbia University: In 50 years, some countries in the developing world will have caught up, but there's a very high risk of a wider gap for others unless we do something markedly different about the disparity between Africa and the industrial countries. What we will see is a world in which the differences between the top and the bottom are larger. In China, a majority of people will see income increases and will see the gap reduced.
In yesterday's WSJ (9/27/04), they asked 12 of the 32 living Nobel laureates in economics for their views on a variety of issues related to the global economy. Here are some excerpts:
"Which economy do you expect to be the biggest 75 years from now: the U.S., the European Union or China?"
GEORGE A. AKERLOF, Koshland professor economics at the University of California, Berkeley: The European union. It has more people than the U.S. and per capita income should not be that much different. I think the current gap between China and the U.S. and the EU is probably too large to make up.
KENNETH J. ARROW, professor of economics emeritus at Stanford University: Unless there is a radical change in growth rates, China will be the largest economy in the world. I don't expect, however, per capita income in China to be as much as half the European level.
JOHN F. NASH JR., senior research mathematician at Princeton University: Well, since the European Union is an undefined area, as of the year 2079, if it then includes Russia, it should be the largest. If not, the U.S. would be likely, even though China and the U.S. have similar land area.
ROBERT M. SOLOW, institute professor emeritus and professor of economics emeritus at the Massachusetts Institute of Technology: In total output, probably China. In output per person, probably the U.S.
"Do you think the fruits of the global economy will be distributed more evenly 50 years from now, or less evenly, and why?"
PROF. ARROW: I think incomes will be more equally distributed in the future, if only because some large countries, China, India and Indonesia, are growing more rapidly (per capita) than the advanced countries.
MILTON FRIEDMAN, senior research fellow at Stanford University's Hoover Institution on War, Revolution and Peace: More evenly. Why? The major sources of income difference today are between the developed and the undeveloped countries. This intercountry difference will decline as globalization (you read it here first!) spreads and more and more countries find a way to achieve economic growth and prosperity.
CLIVE W.J. GRANGER, professor of economics emeritus at the University of California, San Diego: About the same. If population growth is not controlled, there will always be many poor people in the world.
PROF. SOLOW: Toss-up. The relative lot of the unskilled and uneducated will probably worsen, but there is the possibility of improved nutrition, population control and education as democracy spreads.
JOSEPH E. STIGLITZ, university professor at Columbia University: In 50 years, some countries in the developing world will have caught up, but there's a very high risk of a wider gap for others unless we do something markedly different about the disparity between Africa and the industrial countries. What we will see is a world in which the differences between the top and the bottom are larger. In China, a majority of people will see income increases and will see the gap reduced.
Monday, September 27, 2004
Overture Takes On 'More' Of The World!
In BtoB: The Magazine For Marketing Strategists
We found out about this through our friends over at the Asiapreneur blog. It states that Overture Services plans to expand to five new international markets over the next several months.
It looks like everyone is taking a worldview on business!
To read the short clip, visit: Overture Announces Global Expansion
We found out about this through our friends over at the Asiapreneur blog. It states that Overture Services plans to expand to five new international markets over the next several months.
It looks like everyone is taking a worldview on business!
To read the short clip, visit: Overture Announces Global Expansion
Thursday, September 23, 2004
Expand eBay Sales by Selling Overseas
In Startup Wall Street Journal
The following article begins with:
• Selling in other countries is an exciting opportunity to expand your eBay business. Your potential market is bigger, and consequently profits can be greater. What's more, American goods are very popular abroad. The article can be found here: Expand eBay Sales By Selling Overseas
Now, let me give you my take on the situation. eBay will serve as a prelude for small businesses interested in expanding internationally in a BIG way. Here's why: It serves as a powerful avenue to find your first overseas customer and then allows you the opportunity to service them offline in volume.
The article mentions a couple of pitfalls to conducting business on a global scale and I disagree with many of the authors' comments:
First, language should not be a problem for the small business person because if you are able to process the transaction on eBay, you will be able to service that same customer on a larger scale. In other words, you have already established a good communication channel.
Secondly, if you use a simple transportation company that is well-versed in international movements, for example, UPS or FedEx, much of the so-called hassles mentioned in the article concerning paperwork, shipping, taxes, governmental regulations and even payment can be handled by these carriers.
Finally, as for third parties, when you ship single-items auctioned off on a global basis, there is no need to use a third party to get your product to your customer. Third party appointments are generally applied when you are seeking a wholesaler or distributer to import volume quantities. They, in turn, re-distribute your product to a target industry or customer-base (for example, department stores, independent mom and pop shops or convenient stores) and to a specific geographic territory (for example, in Japan, it might be Tokyo but not Osaka).
What's the bottom line? Don't be scared off by this article. Use eBay to introduce the world to your product and then go offline to service customers in large quantities.
If you need further assistance, visit GlobeTrade.com. We just published a practical resource guide that can be downloaded for FREE at the bottom of the page. Look for "WorldIsYourMarket.doc." It lists all kinds of tips to help you go global.
Good luck! -- Laurel
The following article begins with:
• Selling in other countries is an exciting opportunity to expand your eBay business. Your potential market is bigger, and consequently profits can be greater. What's more, American goods are very popular abroad. The article can be found here: Expand eBay Sales By Selling Overseas
Now, let me give you my take on the situation. eBay will serve as a prelude for small businesses interested in expanding internationally in a BIG way. Here's why: It serves as a powerful avenue to find your first overseas customer and then allows you the opportunity to service them offline in volume.
The article mentions a couple of pitfalls to conducting business on a global scale and I disagree with many of the authors' comments:
First, language should not be a problem for the small business person because if you are able to process the transaction on eBay, you will be able to service that same customer on a larger scale. In other words, you have already established a good communication channel.
Secondly, if you use a simple transportation company that is well-versed in international movements, for example, UPS or FedEx, much of the so-called hassles mentioned in the article concerning paperwork, shipping, taxes, governmental regulations and even payment can be handled by these carriers.
Finally, as for third parties, when you ship single-items auctioned off on a global basis, there is no need to use a third party to get your product to your customer. Third party appointments are generally applied when you are seeking a wholesaler or distributer to import volume quantities. They, in turn, re-distribute your product to a target industry or customer-base (for example, department stores, independent mom and pop shops or convenient stores) and to a specific geographic territory (for example, in Japan, it might be Tokyo but not Osaka).
What's the bottom line? Don't be scared off by this article. Use eBay to introduce the world to your product and then go offline to service customers in large quantities.
If you need further assistance, visit GlobeTrade.com. We just published a practical resource guide that can be downloaded for FREE at the bottom of the page. Look for "WorldIsYourMarket.doc." It lists all kinds of tips to help you go global.
Good luck! -- Laurel
Wednesday, September 22, 2004
ChangeThis.com Manifesto Proposal // We have No. 1 spot!
In ChangeThis.com
As of today (9/22/04), we are holding the No. 1 spot on our ChangeThis.com manifesto proposal. Check it out here but be sure to look at the right side panel for:
Global Guru. Shaking things up. Making things happen.
ChangeThis.com proposals
And if you haven't voted yet, please do so:
Vote "Yes!" for Laurel's manifesto here!
A big thank you to all of you for helping me get my work on international entrepreneurship noticed. Your support means the world to me.
All the best,
Laurel
As of today (9/22/04), we are holding the No. 1 spot on our ChangeThis.com manifesto proposal. Check it out here but be sure to look at the right side panel for:
Global Guru. Shaking things up. Making things happen.
ChangeThis.com proposals
And if you haven't voted yet, please do so:
Vote "Yes!" for Laurel's manifesto here!
A big thank you to all of you for helping me get my work on international entrepreneurship noticed. Your support means the world to me.
All the best,
Laurel
Monday, September 20, 2004
Selling To The World: Ten Traits For Success
In Small Business Advocate
Do you have any or all of these traits? Then you might be ready to sell to the world.
1. Positive attitude.
2. The two Cs: Courage. Confidence.
3. Discipline.
4. Imagination.
5. Initiative.
6. Integrity.
7. Patience.
8. Perseverance.
9. Purpose.
10. Trust.
To read the entire article authored by Laurel Delaney, visit:
Selling To The World: Ten Traits For Success
Are you ready to sell to the world? Then sign up for Laurel's Webinar:
Click here for further information and to register: "What It Takes To Sell To The World" virtual workshop November 2nd, 10:00-11:00 a.m. CST (U.S.A.)
Do you have any or all of these traits? Then you might be ready to sell to the world.
1. Positive attitude.
2. The two Cs: Courage. Confidence.
3. Discipline.
4. Imagination.
5. Initiative.
6. Integrity.
7. Patience.
8. Perseverance.
9. Purpose.
10. Trust.
To read the entire article authored by Laurel Delaney, visit:
Selling To The World: Ten Traits For Success
Are you ready to sell to the world? Then sign up for Laurel's Webinar:
Click here for further information and to register: "What It Takes To Sell To The World" virtual workshop November 2nd, 10:00-11:00 a.m. CST (U.S.A.)
Wednesday, September 15, 2004
A global small Canadian business is hot!
In The Globe Investor
Business is hot for Canadian parka maker Metro Sportswear Ltd. Since it was founded in 1957, the family-owned outerwear company has grown into a $10-million-plus apparel business that employs more than 100 people in Canada and has clients across the globe in places such as Western Europe, Japan, Russia and the United States. Last year alone, sales of the Toronto-based company's high-end Canada Goose parkas jumped 60 per cent.
It's a made-in-Canada success story for "small business" and it highlights the growing contribution small and medium-sized businesses have made to the Canadian economy over the past couple of years.
To read the entire article, visit: Small Businesses Poised For Growth (A Canadian Perspective)
Business is hot for Canadian parka maker Metro Sportswear Ltd. Since it was founded in 1957, the family-owned outerwear company has grown into a $10-million-plus apparel business that employs more than 100 people in Canada and has clients across the globe in places such as Western Europe, Japan, Russia and the United States. Last year alone, sales of the Toronto-based company's high-end Canada Goose parkas jumped 60 per cent.
It's a made-in-Canada success story for "small business" and it highlights the growing contribution small and medium-sized businesses have made to the Canadian economy over the past couple of years.
To read the entire article, visit: Small Businesses Poised For Growth (A Canadian Perspective)
Tuesday, September 07, 2004
Abridged "Borderbuster" 9/7/04
In case you haven't already signed up for "Borderbuster," the following is an abridged version along with sign up information. Feel free to email me if I can be of assistance. Thanks and I welcome a chance to hear from you! All the best, Laurel (ldelaney@globetrade.com).
***********************************************************
Borderbuster Monthly E-Newsletter (No. 34): September 7, 2004
***********************************************************
Distributed by GlobeTrade.com and Designed To Help Entrepreneurs, Small Businesses, Activists, Futurists, Academics, Executives and Corporate Risk-Takers Go Global.
|||||||||||||||||||||||||||||||||||||||||
We encourage you to forward this issue! Subscribe FREE!
Subscribe to “Borderbuster” -- It’s FREE!
CONTENTS
1. Welcome From The Publisher
2. Feedback From Our Readers
3. World of Investing: Asia Sprints as West Ambles*
4. Business Cultural Tips: Have Some Fun!*
5. Outsourcing Is Not A Dirty Word*
6. How I Went Global: Ongoing Series // Asiapreneur.com*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Maverick Trades In Japan’s Aging Business Model*
10. The Four Options Facing Eric Molson*
11. Dubai’s New Export: The Internet City*
12. Arizona Builds Ties to China*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
|||||||||||||||||||||||||||||||||||||||||
______________________________________________________
3. WORLD OF INVESTING: ASIA SPRINTS AS WEST AMBLES
*Subscriber Exclusive*
Returning from my latest trip to Asia, I'm both exhilarated and perplexed. Exhilarated because Asia is booming, and it's a joy to see. Thailand, my main stop this time, is growing at 7 percent a year, twice as fast as the United States and about four times as fast as Europe.
To read the complete article, visit the International Herald Tribune online:
World of Investing
______________________________________________________
4. BUSINESS CULTURAL TIPS -- HAVE SOME FUN!
*Subscriber Exclusive*
Enjoy. And remember, there is no such thing as a universal attitude. These are just guidelines so when in doubt, ask while visiting a foreign country.
• In North American homes, bathroom doors are customarily left partially open. That way, we know it is not occupied.
• In European homes, bathroom doors are customarily kept closed. Therefore, in European homes, always knock on the door first.
• In Mexico, you should avoid rapping on a door with the often-used “dum-de-de-dum-dum … dum-dum” (or rapping to the old musical phrase “Shave and a haircut, two bits.”) This particular series of beats in Mexico carriers a very crude and rude message.
Source: “Gestures: The Do’s and Taboos of Body Language Around the World,” by Roger E. Axtell.
______________________________________________________
5. OUTSOURCING IS NOT A DIRTY WORD
*Subscriber Exclusive*
The debate about offshore outsourcing of high-paid U.S. jobs has little bearing on the daily concerns of most small business owners. They simply want to balance their books, make payroll and stay focused on customers.
Few small companies outsource their business processes to offshore service providers from India or elsewhere, says Gartner analyst Robert Brown. Yet, he says, a thriving industry of regional U.S. firms has grown up to offer outsourced support to small businesses.
To read the full, interesting article, visit Investor’s Business Daily:
Outsourcing Is Not A Dirty Word
______________________________________________________
6. HOW I WENT GLOBAL: ONGOING SERIES* -- Asiapreneur.com
*Subscriber Exclusive*
Five Tips to Grow Your Business Globally
by Wayne Po
Entering into global markets is a great way to organically grow your business. However, many small to mid-sized businesses have a hard time entering global markets, if they even venture to go global at all. Here are five tips for businesses looking to expand their business by entering global markets:
1. Revise your pricing strategy to suit local purchasing power. I like using this example: Microsoft is having a difficult time getting Mainland Chinese computer users to use their operating system and Office products. Why? …
-> Got a story to share? We’d love to hear from you. Email info@globetrade.com (mailto:info@globetrade.com) and put “Got a story” in the subject line and then let us know what you have in mind. We cannot guarantee your tale will be published, but we’ll do our best!
______________________________________________________
7. A READER ASKS: Q&A
*Subscriber Exclusive*
Q: Dear GlobeTrade Team,
I recently read about a new technology -- web-based conferences -- which enables you to attend live events right from your own desktop location. Have you ever heard of this or used it? It just seems with the ambitious work you do that a Webinar focused on how to go global would be ideal for your readers. Let me know. I am eager to learn more.
A: Funny you should ask. We are in the process of developing our very first Webinar series using the excellent technology of Catwalk Conferencing (www.catwalkconference.com). On November 2nd, we plan to offer an intensive one-hour workshop on “What It Takes To Sell To The World.”
If you want to become your own global marketing expert without any experience, thrust into a global marketing job and don't want your rusty skills to show, or have an assistant you want to train quickly to handle international leads – then this is the virtual workshop for you.
Date: November 2, 2004
Time: 10:00 – 11:00 a.m. CST (U.S.A.) -- 40 minute workshop and 20 minute Q&A.
Registration: Sign Up Here For “What It Takes To Sell To The World” Webinar 11/2/04!
Fee: U.S. $50 per person for the first 100 who sign up and U.S. $60 per person thereafter. We accept the following credit cards: VISA, Mastercard and Discover.
In this unique, highly interactive workshop, you will learn how to:
• Develop a global mindset
• Build a website and blogger
• Find and solicit foreign customers
• Set up international pricing
• Manage transportation
• Collect payment
Hands-on training along with detailed feedback from Laurel Delaney gets you quickly up to speed with global marketing.
Save the November 2nd date. We will provide additional information in our October 5 edition but I suggest you Sign Up Now!
to reserve your virtual seat. We hope to have you on board in November!
Laurel and the GlobeTrade.com team
-> Got a question or a comment? Good. Send it here: info@globetrade.com (mailto:info@globetrade.com).
______________________________________________________
8. EVERYBODY LOVES A FREEBIE: FREE GLOBAL SMALL BUSINESS RESOURCE GUIDE PUBLISHED BY GLOBETRADE.COM
*Subscriber Exclusive*
Hot off the press (9/3/04) and published by GlobeTrade.com, the new resource guide, “The World Is Your Market: Small Businesses Gear Up For Globalization,” can be downloaded for FREE at GlobeTrade.com
The guide provides a detailed analysis of the state of small businesses engaged in international trade.
Read Press Release Here
Download Guide Here
______________________________________________________
12. ARIZONA BUILDS TIES TO CHINA
*Subscriber Exclusive*
For Americans, the eye-popping statistics are startling, the made-in-China labels hard to ignore. But the view from the western bank of the muddy Huangpu River in China's largest city really drives home the scope of the economic juggernaut reshaping China and the world. A hodgepodge of glistening skyscrapers, including the world's fourth-tallest building, soars above the eastern riverfront and beyond.
To read the complete article, visit The Arizona Republic online edition:
Arizona Builds Ties To China
______________________________________________________
Copyright 2001-2004 by Global TradeSource, Ltd. All rights reserved.
• Reporters looking for a quick authoritative quote, background source or expert comment for a story, article, radio program or television show? We’ll be glad to help. Run out of story ideas? We can pitch in there too. Email ldelaney@globetrade.com (mailto:ldelaney@globetrade.com) or call 773-381-1700.
Global TradeSource, Ltd.
Online arm: GlobeTrade.com
6807 N. Lakewood, Suite LL
Chicago, IL 60626
773-381-1700 Of
773-381-7303 Fx
info@globetrade.com (mailto:info@globetrade.com)
***********************************************************
Borderbuster Monthly E-Newsletter (No. 34): September 7, 2004
***********************************************************
Distributed by GlobeTrade.com and Designed To Help Entrepreneurs, Small Businesses, Activists, Futurists, Academics, Executives and Corporate Risk-Takers Go Global.
|||||||||||||||||||||||||||||||||||||||||
We encourage you to forward this issue! Subscribe FREE!
Subscribe to “Borderbuster” -- It’s FREE!
CONTENTS
1. Welcome From The Publisher
2. Feedback From Our Readers
3. World of Investing: Asia Sprints as West Ambles*
4. Business Cultural Tips: Have Some Fun!*
5. Outsourcing Is Not A Dirty Word*
6. How I Went Global: Ongoing Series // Asiapreneur.com*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Maverick Trades In Japan’s Aging Business Model*
10. The Four Options Facing Eric Molson*
11. Dubai’s New Export: The Internet City*
12. Arizona Builds Ties to China*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
|||||||||||||||||||||||||||||||||||||||||
______________________________________________________
3. WORLD OF INVESTING: ASIA SPRINTS AS WEST AMBLES
*Subscriber Exclusive*
Returning from my latest trip to Asia, I'm both exhilarated and perplexed. Exhilarated because Asia is booming, and it's a joy to see. Thailand, my main stop this time, is growing at 7 percent a year, twice as fast as the United States and about four times as fast as Europe.
To read the complete article, visit the International Herald Tribune online:
World of Investing
______________________________________________________
4. BUSINESS CULTURAL TIPS -- HAVE SOME FUN!
*Subscriber Exclusive*
Enjoy. And remember, there is no such thing as a universal attitude. These are just guidelines so when in doubt, ask while visiting a foreign country.
• In North American homes, bathroom doors are customarily left partially open. That way, we know it is not occupied.
• In European homes, bathroom doors are customarily kept closed. Therefore, in European homes, always knock on the door first.
• In Mexico, you should avoid rapping on a door with the often-used “dum-de-de-dum-dum … dum-dum” (or rapping to the old musical phrase “Shave and a haircut, two bits.”) This particular series of beats in Mexico carriers a very crude and rude message.
Source: “Gestures: The Do’s and Taboos of Body Language Around the World,” by Roger E. Axtell.
______________________________________________________
5. OUTSOURCING IS NOT A DIRTY WORD
*Subscriber Exclusive*
The debate about offshore outsourcing of high-paid U.S. jobs has little bearing on the daily concerns of most small business owners. They simply want to balance their books, make payroll and stay focused on customers.
Few small companies outsource their business processes to offshore service providers from India or elsewhere, says Gartner analyst Robert Brown. Yet, he says, a thriving industry of regional U.S. firms has grown up to offer outsourced support to small businesses.
To read the full, interesting article, visit Investor’s Business Daily:
Outsourcing Is Not A Dirty Word
______________________________________________________
6. HOW I WENT GLOBAL: ONGOING SERIES* -- Asiapreneur.com
*Subscriber Exclusive*
Five Tips to Grow Your Business Globally
by Wayne Po
Entering into global markets is a great way to organically grow your business. However, many small to mid-sized businesses have a hard time entering global markets, if they even venture to go global at all. Here are five tips for businesses looking to expand their business by entering global markets:
1. Revise your pricing strategy to suit local purchasing power. I like using this example: Microsoft is having a difficult time getting Mainland Chinese computer users to use their operating system and Office products. Why? …
-> Got a story to share? We’d love to hear from you. Email info@globetrade.com (mailto:info@globetrade.com) and put “Got a story” in the subject line and then let us know what you have in mind. We cannot guarantee your tale will be published, but we’ll do our best!
______________________________________________________
7. A READER ASKS: Q&A
*Subscriber Exclusive*
Q: Dear GlobeTrade Team,
I recently read about a new technology -- web-based conferences -- which enables you to attend live events right from your own desktop location. Have you ever heard of this or used it? It just seems with the ambitious work you do that a Webinar focused on how to go global would be ideal for your readers. Let me know. I am eager to learn more.
A: Funny you should ask. We are in the process of developing our very first Webinar series using the excellent technology of Catwalk Conferencing (www.catwalkconference.com). On November 2nd, we plan to offer an intensive one-hour workshop on “What It Takes To Sell To The World.”
If you want to become your own global marketing expert without any experience, thrust into a global marketing job and don't want your rusty skills to show, or have an assistant you want to train quickly to handle international leads – then this is the virtual workshop for you.
Date: November 2, 2004
Time: 10:00 – 11:00 a.m. CST (U.S.A.) -- 40 minute workshop and 20 minute Q&A.
Registration: Sign Up Here For “What It Takes To Sell To The World” Webinar 11/2/04!
Fee: U.S. $50 per person for the first 100 who sign up and U.S. $60 per person thereafter. We accept the following credit cards: VISA, Mastercard and Discover.
In this unique, highly interactive workshop, you will learn how to:
• Develop a global mindset
• Build a website and blogger
• Find and solicit foreign customers
• Set up international pricing
• Manage transportation
• Collect payment
Hands-on training along with detailed feedback from Laurel Delaney gets you quickly up to speed with global marketing.
Save the November 2nd date. We will provide additional information in our October 5 edition but I suggest you Sign Up Now!
to reserve your virtual seat. We hope to have you on board in November!
Laurel and the GlobeTrade.com team
-> Got a question or a comment? Good. Send it here: info@globetrade.com (mailto:info@globetrade.com).
______________________________________________________
8. EVERYBODY LOVES A FREEBIE: FREE GLOBAL SMALL BUSINESS RESOURCE GUIDE PUBLISHED BY GLOBETRADE.COM
*Subscriber Exclusive*
Hot off the press (9/3/04) and published by GlobeTrade.com, the new resource guide, “The World Is Your Market: Small Businesses Gear Up For Globalization,” can be downloaded for FREE at GlobeTrade.com
The guide provides a detailed analysis of the state of small businesses engaged in international trade.
Read Press Release Here
Download Guide Here
______________________________________________________
12. ARIZONA BUILDS TIES TO CHINA
*Subscriber Exclusive*
For Americans, the eye-popping statistics are startling, the made-in-China labels hard to ignore. But the view from the western bank of the muddy Huangpu River in China's largest city really drives home the scope of the economic juggernaut reshaping China and the world. A hodgepodge of glistening skyscrapers, including the world's fourth-tallest building, soars above the eastern riverfront and beyond.
To read the complete article, visit The Arizona Republic online edition:
Arizona Builds Ties To China
______________________________________________________
Copyright 2001-2004 by Global TradeSource, Ltd. All rights reserved.
• Reporters looking for a quick authoritative quote, background source or expert comment for a story, article, radio program or television show? We’ll be glad to help. Run out of story ideas? We can pitch in there too. Email ldelaney@globetrade.com (mailto:ldelaney@globetrade.com) or call 773-381-1700.
Global TradeSource, Ltd.
Online arm: GlobeTrade.com
6807 N. Lakewood, Suite LL
Chicago, IL 60626
773-381-1700 Of
773-381-7303 Fx
info@globetrade.com (mailto:info@globetrade.com)
Saturday, September 04, 2004
"The World Is Your Market: Small Businesses Gear Up For Globalization" -> FREE resource guide!
Visit GlobeTrade.com to download your FREE copy of "The World Is Your Market: Small Businesses Gear Up For Globalization." The guide provides a detailed analysis of the state of small businesses engaged in international trade.
Download guide for FREE here:
"The World Is Your Market: Small Businesses Gear Up For Globalization"
Read press release here:
PRWeb Press Release 9/3/04 on "The World Is Your Market"
Download guide for FREE here:
"The World Is Your Market: Small Businesses Gear Up For Globalization"
Read press release here:
PRWeb Press Release 9/3/04 on "The World Is Your Market"
Wednesday, September 01, 2004
Watch For New Resource Guide To Be Released 9/3/04!
Just a heads up that on Friday, we will be releasing a new resource guide, "The World Is Your Market: Small Businesses Gear Up For Globalization." The guide provides a detailed analysis of the state of small businesses engaged in international trade. In addition, “The World Is Your Market” highlights how small businesses are well positioned to seize the global frontier before them, why they should consider going global, and what it takes to do so.
The guide can be downloaded for FREE at GlobeTrade.com on September 3, 2004. We'll keep you posted.
The guide can be downloaded for FREE at GlobeTrade.com on September 3, 2004. We'll keep you posted.
Local Firms Sell To The World -> A Great Article On The Importance of Globalization
In The Washington Times
The article focuses on the challenges and the enormous potential of selling in China for small to medium-sized businesses. I'll share with you the powerful ending:
"We should focus greater attention on the needs of our smaller businesses as they seek to become more integrated into the global economy," the council said.
From Mr. Gallion's perspective in West Virginia, the integration cannot come soon enough. "When we started FCX, exporting was a choice. Now it's not a choice, it really is a global economy," Mr. Gallion said.
To read the entire article, visit: Local Companies Sell To The World
The article focuses on the challenges and the enormous potential of selling in China for small to medium-sized businesses. I'll share with you the powerful ending:
"We should focus greater attention on the needs of our smaller businesses as they seek to become more integrated into the global economy," the council said.
From Mr. Gallion's perspective in West Virginia, the integration cannot come soon enough. "When we started FCX, exporting was a choice. Now it's not a choice, it really is a global economy," Mr. Gallion said.
To read the entire article, visit: Local Companies Sell To The World
Tuesday, August 31, 2004
A BIG thank you to Small Business CEO blog!
A special thanks to Steve Rucinski over at Small Business CEO for mentioning our Global Small Business Blog in his blog. Much appreciated! And for all of you who don't know about Steve's blogger, take a peek and subscribe here:
Small Business CEO
Small Business CEO
Monday, August 30, 2004
ChangeThis.com Manifesto // Please vote, thanks!
I need your vote and it's only two mouse clicks away.
Read this and vote "YES" -- thanks!
ChangeThis :: Global Guru. Shaking Things Up. Making Things Happen. Vote on Laurel's Proposal
Read this and vote "YES" -- thanks!
ChangeThis :: Global Guru. Shaking Things Up. Making Things Happen. Vote on Laurel's Proposal
The BEST of Small Business and Entrepreneurship Bloggers
The following bloggers offer excellent tips, practical information and handy resources in the small business and entrepreneurial sector. When you have time, check them out and subscribe:
• Small Business Advisor
• The Entrepreneurial Mind
• The Startup Garden
• re:invention, inc. (focus on women)
• Escape From Corporate America! (focus on women)
• The Small Business Blog
• Small Business Trends
• Small Business CEO
• wantrepreneur (focus on marketing)
• Fresh Inc. (Inc.)
• seth godin's BLOG (creativity)
• A Penny For ... (random ideas)
• Duct Tape Marketing (small business marketing advice)
• Small Business Advisor
• The Entrepreneurial Mind
• The Startup Garden
• re:invention, inc. (focus on women)
• Escape From Corporate America! (focus on women)
• The Small Business Blog
• Small Business Trends
• Small Business CEO
• wantrepreneur (focus on marketing)
• Fresh Inc. (Inc.)
• seth godin's BLOG (creativity)
• A Penny For ... (random ideas)
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Friday, August 27, 2004
Small Businesses Drive Global Economy
In Globeinvestor.com (Canada): The Globe and Mail
A couple of key Canadian data points mentioned in article:
• Small and medium enterprises, or SMEs, such as Mr. Reiss's have been growing at a remarkable rate, managing to outpace the economy by a full percentage point in 2002 and demonstrating remarkable resiliency in 2003 despite the devastating impact of severe acute respiratory syndrome, mad-cow disease, the softwood lumber dispute and the blackout.
• Experts agree that SMEs are poised to outpace the rest of the economy in 2004 but say they will need to stay on their toes in order to take advantage of low interest rates, a burgeoning service industry driven by increased consumer spending and a growing global economy.
• Despite this optimistic outlook for entrepreneurs, TD Bank warned in a report that in order to keep pace with the growing global economy, Canadian SMEs will also need to boost productivity in order to thrive in the increasingly competitive global market.
• Small businesses make up 85 per cent of all Canadian exporters, and 44 per cent of goods and services shipped abroad.
-> "The reason why companies fail in the international market is because they don't invest enough time or resources into it," said Metro Sportswear's Mr. Reiss.
To read the entire article, visit: Small Business Poised For Strong Growth
A couple of key Canadian data points mentioned in article:
• Small and medium enterprises, or SMEs, such as Mr. Reiss's have been growing at a remarkable rate, managing to outpace the economy by a full percentage point in 2002 and demonstrating remarkable resiliency in 2003 despite the devastating impact of severe acute respiratory syndrome, mad-cow disease, the softwood lumber dispute and the blackout.
• Experts agree that SMEs are poised to outpace the rest of the economy in 2004 but say they will need to stay on their toes in order to take advantage of low interest rates, a burgeoning service industry driven by increased consumer spending and a growing global economy.
• Despite this optimistic outlook for entrepreneurs, TD Bank warned in a report that in order to keep pace with the growing global economy, Canadian SMEs will also need to boost productivity in order to thrive in the increasingly competitive global market.
• Small businesses make up 85 per cent of all Canadian exporters, and 44 per cent of goods and services shipped abroad.
-> "The reason why companies fail in the international market is because they don't invest enough time or resources into it," said Metro Sportswear's Mr. Reiss.
To read the entire article, visit: Small Business Poised For Strong Growth
Wednesday, August 25, 2004
Going Global: Taking Your Good Brand International
In Darwin
Here is how the BIG guys grow a global brand: Five Keys To Global Marketing Success
Here is how small businesses build a living global brand: Tame the Beast by Laurel Delaney and it involves a six-step process.
Here is how the BIG guys grow a global brand: Five Keys To Global Marketing Success
Here is how small businesses build a living global brand: Tame the Beast by Laurel Delaney and it involves a six-step process.
Monday, August 23, 2004
"You can be sure we're going to define ourselves as a global company,'' says Staples CEO.
In Boston Herald Business
Staples CEO knows no boundaries: Deals opening new markets within China, Eastern Europe
Here's why this article is relevant to small businesses going global:
• Staples retail stores had ``a booming quarter,'' driven by an emphasis on its copy-center business, as well as private label brands, CEO Sargent said. Small businesses were also driving demand. ``Small business is kind of leading us out of this recession,'' Sargent said. ``The small and medium segments are buying more than they were a year ago. Only the largest (business) segment seems to buying just a little less.''
Small businesses are empowering Staples to go global:
• "You can be sure we're going to define ourselves as a global company,'' he said. Yesterday, Staples took a step in that direction by unveiling a joint venture with OA365, a Chinese Internet and catalog delivery business that will give the company a beachhead in China's $25 billion office products market. Staples said China is the world's fastest-growing office supply market. Sargent said China's office products market is highly fragmented, with thousands of small delivery and retail companies. OA365 is one of China's largest suppliers.
• Staples also said it will make its first foray into Eastern Europe by purchasing Pressel Versand International GmbH, based in Vienna, Austria, as well as the office products division of Denmark's Malling Beck A/S. The acquisitions will give Staples a presence in Poland, Hungary and the Czech Republic as well as in Denmark, the Netherlands, Austria and Switzerland.
To read the entire article, visit: Staples CEO Knows No Boundaries
Staples CEO knows no boundaries: Deals opening new markets within China, Eastern Europe
Here's why this article is relevant to small businesses going global:
• Staples retail stores had ``a booming quarter,'' driven by an emphasis on its copy-center business, as well as private label brands, CEO Sargent said. Small businesses were also driving demand. ``Small business is kind of leading us out of this recession,'' Sargent said. ``The small and medium segments are buying more than they were a year ago. Only the largest (business) segment seems to buying just a little less.''
Small businesses are empowering Staples to go global:
• "You can be sure we're going to define ourselves as a global company,'' he said. Yesterday, Staples took a step in that direction by unveiling a joint venture with OA365, a Chinese Internet and catalog delivery business that will give the company a beachhead in China's $25 billion office products market. Staples said China is the world's fastest-growing office supply market. Sargent said China's office products market is highly fragmented, with thousands of small delivery and retail companies. OA365 is one of China's largest suppliers.
• Staples also said it will make its first foray into Eastern Europe by purchasing Pressel Versand International GmbH, based in Vienna, Austria, as well as the office products division of Denmark's Malling Beck A/S. The acquisitions will give Staples a presence in Poland, Hungary and the Czech Republic as well as in Denmark, the Netherlands, Austria and Switzerland.
To read the entire article, visit: Staples CEO Knows No Boundaries
Tuesday, August 10, 2004
Localize Your Presentation for a Global Audience: 5 Key Areas To Think About
In MarketingProfs.com
Dr. Joseph Sommerville presents some good tips on how to give an effective presentation to an international audience. If you are expanding internationally, the five keys areas he focuses on could make or break your next overseas deal.
To read the entire article, visit: Localize Your Presentation for a Global Audience
Dr. Joseph Sommerville presents some good tips on how to give an effective presentation to an international audience. If you are expanding internationally, the five keys areas he focuses on could make or break your next overseas deal.
To read the entire article, visit: Localize Your Presentation for a Global Audience
Sunday, August 08, 2004
Singaporean companies give us a lesson on going global
In The Straits Times -- Best in Newspaper Design in Asia
Singapore's reputation for quality and honesty has been a springboard for homegrown firms entering world markets.
A sun-lover soaks it up at Banyan Tree Resort in the Maldives; in downtown Sydney, a design student heads to RafflesLaSalle Institute; at London's Ascott Mayfair, an executive sends a fax from his serviced apartment; in New York, a US housewife snacks on Camel brand nibbles as she watches a television soap-opera. At all points of the compass, Singaporean companies are quietly making their mark.
Read the comprehensive article here:
Local Brand, Global Reach
Singapore's reputation for quality and honesty has been a springboard for homegrown firms entering world markets.
A sun-lover soaks it up at Banyan Tree Resort in the Maldives; in downtown Sydney, a design student heads to RafflesLaSalle Institute; at London's Ascott Mayfair, an executive sends a fax from his serviced apartment; in New York, a US housewife snacks on Camel brand nibbles as she watches a television soap-opera. At all points of the compass, Singaporean companies are quietly making their mark.
Read the comprehensive article here:
Local Brand, Global Reach
Thursday, August 05, 2004
Abridged "Borderbuster" 8/5/04
Snippets from today's edition:
|||||||||||||||||||||||||||||||||||||||||
Subscribe FREE!
Subscribe to the Unabridged Version of Borderbuster Here!
CONTENTS
1. Welcome from the Publisher
2. Feedback From Our Readers
3. Website for Entrepreneurs*
4. Business Cultural Tips: Have Some Fun!*
5. Ten Truths About Trade*
6. How I Went Global: Ongoing Series // Export Development Canada*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Global Service For Shippers*
10. Textile Firms Weave Global Ambitions*
11. Strengthening Values Centered Leadership*
12. Small Firms Don’t Look Abroad for Business*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
|||||||||||||||||||||||||||||||||||||||||
5. TEN TRUTHS ABOUT TRADE
*Subscriber Exclusive*
Is globalization sending the best American jobs overseas? If you get your news from CNN’s Lou Dobbs, the answer is "of course" and the only real issue is how many trade restrictions should be applied to stem the bleeding.
To read the full, interesting article, visit reasononline:
Ten Truths About Trade
9. GLOBAL SERVICE FOR SHIPPERS
*Subscriber Exclusive*
Global regulations and restrictions have always created difficulties for those sending shipments, particularly when it comes to calculating landed cost. While a number of niche software vendors popped up to address this pain in the past few years, global shipper DHL has recently thrown its hat into the fray. The company now offers a comprehensive trade automation service for shippers, illustrating how the spread of e-business is prompting traditional companies to develop their own software solutions for customers.
For more information, visit Line56:
Global Service For Shippers
14. TAKE A WALK ON THE WILD SIDE (TAWOTWS)
*Subscriber Exclusive*
If you can think wild thoughts, then you can most certainly go global.
People who go on vacations typically travel by car, train or plane. Have you ever considered traveling by horse? Well, not the entire trip but once you arrive at your destination? If so, then this is the place for you: Discover The World On Horseback. Hint: Don’t even think Smarty Jones on this adventure.
(Remember, inaction is the worst kind of failure.)
*** We welcome suggestions for our Take a Walk On The Wild Side. Early responses have the best chance of being published. Please include your title, company affiliation, location and email address. We reserve the right to solicit and edit suggestions.***
"Borderbuster" is published the 5th of every month (unless it falls on a legal U.S.A. holiday, then it is published the day after).
|||||||||||||||||||||||||||||||||||||||||
Subscribe FREE!
Subscribe to the Unabridged Version of Borderbuster Here!
CONTENTS
1. Welcome from the Publisher
2. Feedback From Our Readers
3. Website for Entrepreneurs*
4. Business Cultural Tips: Have Some Fun!*
5. Ten Truths About Trade*
6. How I Went Global: Ongoing Series // Export Development Canada*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Global Service For Shippers*
10. Textile Firms Weave Global Ambitions*
11. Strengthening Values Centered Leadership*
12. Small Firms Don’t Look Abroad for Business*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
|||||||||||||||||||||||||||||||||||||||||
5. TEN TRUTHS ABOUT TRADE
*Subscriber Exclusive*
Is globalization sending the best American jobs overseas? If you get your news from CNN’s Lou Dobbs, the answer is "of course" and the only real issue is how many trade restrictions should be applied to stem the bleeding.
To read the full, interesting article, visit reasononline:
Ten Truths About Trade
9. GLOBAL SERVICE FOR SHIPPERS
*Subscriber Exclusive*
Global regulations and restrictions have always created difficulties for those sending shipments, particularly when it comes to calculating landed cost. While a number of niche software vendors popped up to address this pain in the past few years, global shipper DHL has recently thrown its hat into the fray. The company now offers a comprehensive trade automation service for shippers, illustrating how the spread of e-business is prompting traditional companies to develop their own software solutions for customers.
For more information, visit Line56:
Global Service For Shippers
14. TAKE A WALK ON THE WILD SIDE (TAWOTWS)
*Subscriber Exclusive*
If you can think wild thoughts, then you can most certainly go global.
People who go on vacations typically travel by car, train or plane. Have you ever considered traveling by horse? Well, not the entire trip but once you arrive at your destination? If so, then this is the place for you: Discover The World On Horseback. Hint: Don’t even think Smarty Jones on this adventure.
(Remember, inaction is the worst kind of failure.)
*** We welcome suggestions for our Take a Walk On The Wild Side. Early responses have the best chance of being published. Please include your title, company affiliation, location and email address. We reserve the right to solicit and edit suggestions.***
"Borderbuster" is published the 5th of every month (unless it falls on a legal U.S.A. holiday, then it is published the day after).
Tuesday, August 03, 2004
If you want to be a successful entrepreneur, have a perspective on opportunities and resources globally.
In Harvard Business School's Working Knowledge.
Whether delivering pizza or building gizmos for cell phones, the companies that get launched outside the United States bring unique issues to the table, says HBS professor Walter Kuemmerle.
What do pizza delivery, unarmed guards, and metallization on compact discs have in common? They all represent businesses founded outside the U.S. that illustrate some of the enduring realities each international entrepreneur grapples with every day, according to Harvard Business School professor Walter Kuemmerle. These realities include the importance of local context and the need to adhere to a global perspective on opportunities and access to resources.
“Taken comprehensively, the argument here is that if you want to be successful as an entrepreneur, it is important to have a detailed understanding of the local context, but also to have a perspective on opportunities and resources globally,” Kuemmerle said.
To read the entire article, visit: The World of Entrepreneurial Ventures
Whether delivering pizza or building gizmos for cell phones, the companies that get launched outside the United States bring unique issues to the table, says HBS professor Walter Kuemmerle.
What do pizza delivery, unarmed guards, and metallization on compact discs have in common? They all represent businesses founded outside the U.S. that illustrate some of the enduring realities each international entrepreneur grapples with every day, according to Harvard Business School professor Walter Kuemmerle. These realities include the importance of local context and the need to adhere to a global perspective on opportunities and access to resources.
“Taken comprehensively, the argument here is that if you want to be successful as an entrepreneur, it is important to have a detailed understanding of the local context, but also to have a perspective on opportunities and resources globally,” Kuemmerle said.
To read the entire article, visit: The World of Entrepreneurial Ventures
Saturday, July 24, 2004
Outsourcing Is Not A Dirty Word,
Especially If Small Businesses Are Involved.
The debate about offshore outsourcing of high-paid U.S. jobs has little bearing on the daily concerns of most small business owners. They simply want to balance their books, make payroll and stay focused on customers.
Few small companies outsource their business processes to offshore service providers from India or elsewhere, says Gartner analyst Robert Brown. Yet, he says, a thriving industry of regional U.S. firms has grown up to offer outsourced support to small businesses.
To read the entire article published by Investor's Business Daily, visit: Outsourcing Is Not A Dirty Word
The debate about offshore outsourcing of high-paid U.S. jobs has little bearing on the daily concerns of most small business owners. They simply want to balance their books, make payroll and stay focused on customers.
Few small companies outsource their business processes to offshore service providers from India or elsewhere, says Gartner analyst Robert Brown. Yet, he says, a thriving industry of regional U.S. firms has grown up to offer outsourced support to small businesses.
To read the entire article published by Investor's Business Daily, visit: Outsourcing Is Not A Dirty Word
Wednesday, July 21, 2004
Small Firms Don't Look Abroad for Business? Not so!
Inc. published an article on small businesses indicating that they are opting NOT to do business overseas and I absolutely disagree.
Here's part of what the article said:
"Just 13 percent of more than 600 businesses across a range of sectors made foreign sales in the past three years. However, the numbers improve for small manufacturers, with 39 percent saying they made overseas transactions."
Want to know the real exporting facts on U.S.A. small businesses? They are as follows:
• There are more than 230,000 small businesses exporting in the United States alone.
• The number of small business exporters rose 250 percent from 1987 to 2001.
• About one of every five U.S. factory jobs depends on exports.
• Exports mean new customers and more than 95 percent of the world’s consumers live outside the United States.
• Small businesses with fewer than 500 employees export roughly U.S. $182 billion a year or 29 percent of all exports.
Source: GlobeTrade.com's report "The World Is Your Market: Small Businesses Gear Up For Globalization," to be released August, 2004.
If you want to read the complete article along with my sound-off, visit: Small Firms Don't Look Abroad for Business?
Here's part of what the article said:
"Just 13 percent of more than 600 businesses across a range of sectors made foreign sales in the past three years. However, the numbers improve for small manufacturers, with 39 percent saying they made overseas transactions."
Want to know the real exporting facts on U.S.A. small businesses? They are as follows:
• There are more than 230,000 small businesses exporting in the United States alone.
• The number of small business exporters rose 250 percent from 1987 to 2001.
• About one of every five U.S. factory jobs depends on exports.
• Exports mean new customers and more than 95 percent of the world’s consumers live outside the United States.
• Small businesses with fewer than 500 employees export roughly U.S. $182 billion a year or 29 percent of all exports.
Source: GlobeTrade.com's report "The World Is Your Market: Small Businesses Gear Up For Globalization," to be released August, 2004.
If you want to read the complete article along with my sound-off, visit: Small Firms Don't Look Abroad for Business?
Tuesday, July 20, 2004
Abridged copy of "Borderbuster"
For your review.
***********************************************************
Borderbuster Monthly E-Newsletter (No. 32): July 6, 2004
***********************************************************
Distributed by GlobeTrade.com (http://www.globetrade.com) and Designed To Help Entrepreneurs, Small Businesses, Activists, Futurists, Academics, Executives and Corporate Risk-Takers Go Global.
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We encourage you to forward this issue! Subscribe FREE!
Borderbuster Sign Up
CONTENTS
1. Welcome from the Publisher
2. Feedback From Our Readers
3. Wired! Hong Kong, China, and Japan Flex Their Electronic Muscles*
4. Business Cultural Tips: Have Some Fun!*
5. Outsourcing Dilemma*
6. How I Went Global: Ongoing Series // Arlene Hirsch (U.S.A.)*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Small and Global
10. China Report: Studies in Operations and Strategy*
11. A Market Big as All the World
12. Whither Global Inequality? Reviving an Old Debate*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
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______________________________________________________
3. WIRED! HONG KONG, CHINA, AND JAPAN FLEX THEIR ELECTRONIC MUSCLES
*Subscriber Exclusive*
Whether your business is B2B or B2C, if you are planning to visit or do business in China, Japan, or Hong Kong, you need to understand the nature of the electronic infrastructure and whether or not you will be able to communicate, in the same way you can back home. The authors provide an overview of how these infrastructures have developed and what you can expect. They also point out the need to understand cultural expectations.
To read the full article, visit (highly recommended by Laurel):
Wired!_____________________________________________________
4. BUSINESS CULTURAL TIPS -- HAVE SOME FUN!
*Subscriber Exclusive*
Enjoy. And remember, there is no such thing as a universal attitude. These are just guidelines so when in doubt, ask while visiting a foreign country.
• Brush up on noodles. Slurping Asian noodles is okay, but when they come as the last dish of a formal Chinese banquet, don’t finish them. To do so implies that not enough food has been served.
• Know when to say “cheese.” The French eat the cheese course before dessert, the British have cheese for dessert and Australians tend to eat it after dessert.
• Beware of slang. Never say “I’m stuffed” in Australia or England. It has a sexual connotation.
• Know what’s standard – and what isn’t. Remember that tipping varies between countries, but the sign for “check please” – a scribble with one hand across the palm of the other – is universal.
• Watch your hands. If you’re in a country where people eat with their hands, use only your right hand. The left one should never touch food.
Source: Crain’s Chicago Business April 26, 2004: “It’s mind over manners when you’re traveling abroad.”
______________________________________________________
5. OUTSOURCING DILEMMA
*Subscriber Exclusive*
Corporate America has been using cheap overseas labor for years. Does it make sense for your company?
To read the full article, visit Inc. magazine online:
Outsourcing Dilemma______________________________________________________
7. A Reader Asks: Q&A
*Subscriber Exclusive*
This is an excerpt from Parade magazine, June 20, 2004. Marilyn vos Savant is listed in the “Guinness Book of World Records” Hall of Fame for “Highest IQ” and provides the answer.
Q: From Jeffrey Albert, Fairborn, OH
My sixth-grade French teacher had an amusing sign in her classroom: “If you can speak three languages, you’re trilingual; if you can speak two languages, you’re bilingual; if you can speak one language, you’re American.” What do you think of this sign?
A: By Marilyn vos Savant
I think that it’s a garden-variety put-down, but fragrant with sour grapes. Or maybe the writer was just ignorant of the facts. One reason that some cultures speak more than one language is that their nations have a common bond, such as the European Union. Another reason is that the size of some countries and their proximity make speaking more languages almost necessary. In Europe, for example, trains crisscross the continent (which has about the same area as the U.S.) and people visit other nations the way we visit other states. Plus, English is unarguably the most important language in the world. Most Americans have little need to learn anything else.
-> Got a question or a comment? Good. Send it here: info@globetrade.com (mailto:info@globetrade.com).
______________________________________________________
9. SMALL AND GLOBAL
*Available on GlobeTrade.com*
Whether they export roller coasters or import Japanese novels, small U.S. companies are conquering the world – country by country.
For more information, visit Fortune Small Business:
Small and Global
_____________________________________________________
10. CHINA REPORT: STUDIES IN OPERATIONS AND STRATEGY
*Subscriber Exclusive*
China offers potentially huge benefits for multinational corporations. With a population exceeding 1 billion and an immense supply of low-wage workers, China is coveted both as a consumer market and as a superb location to source products. But is China really the place where major corporations need to be in the decades to come?
To find out, read full story here (may require registration):
China Report______________________________________________________
11. A MARKET BIG AS ALL THE WORLD
*Available on GlobeTrade.com*
Looking for sales and expansion opportunities abroad? Take it from someone who has made it her business to know: it's a whole new ball game.
To read the entire article, visit ICEVED:
A Market Big As All The World
______________________________________________________
14. TAKE A WALK ON THE WILD SIDE (TAWOTWS)
*Subscriber Exclusive*
If you can think wild thoughts, then you can most certainly go global.
The work of Edward Tufte, the unquestioned genius on design information, has inspired people worldwide. If you are in the mood to take yourself to a new virtual place, visit Tufte’s site and see a visual representation of a Japanese weather map, colorful tee-shirts or a music score with dance notation. His books, artwork and seminar info can be accessed and purchased on line. Laurel owns the first two of his seven books. Fascinating stuff.
Visit: Edward Tufte.
(Remember, inaction is the worst kind of failure.)
*** We welcome suggestions for our Take a Walk On The Wild Side. Early responses have the best chance of being published. Please include your title, company affiliation, location and email address. We reserve the right to solicit and edit suggestions.***
______________________________________________________
15. WIND BEHIND YOUR SAIL
*Subscriber Exclusive*
“Tough domestic rivalry breeds international success.” -- Michael Porter
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
“Borderbuster” may be distributed freely, provided that the distribution is without charge, that the issue is distributed complete and unaltered, and that all copies retain the Global TradeSource, Ltd. copyright notice.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Copyright 2001-2004 by Global TradeSource, Ltd. All rights reserved.
• Reporters looking for a quick authoritative quote, background source or expert comment for a story, article, radio program or television show? We’ll be glad to help. Run out of story ideas? We can pitch in there too. Email ldelaney@globetrade.com (mailto:ldelaney@globetrade.com) or call 773-381-1700.
Global TradeSource, Ltd.
Online arm: GlobeTrade.com (GlobeTrade.com)
6807 N. Lakewood, Suite LL
Chicago, IL 60626
773-381-1700 Of
773-381-7303 Fx
info@globetrade.com (mailto:info@globetrade.com)
***********************************************************
Borderbuster Monthly E-Newsletter (No. 32): July 6, 2004
***********************************************************
Distributed by GlobeTrade.com (http://www.globetrade.com) and Designed To Help Entrepreneurs, Small Businesses, Activists, Futurists, Academics, Executives and Corporate Risk-Takers Go Global.
*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*-*
|||||||||||||||||||||||||||||||||||||||||
We encourage you to forward this issue! Subscribe FREE!
Borderbuster Sign Up
CONTENTS
1. Welcome from the Publisher
2. Feedback From Our Readers
3. Wired! Hong Kong, China, and Japan Flex Their Electronic Muscles*
4. Business Cultural Tips: Have Some Fun!*
5. Outsourcing Dilemma*
6. How I Went Global: Ongoing Series // Arlene Hirsch (U.S.A.)*
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Small and Global
10. China Report: Studies in Operations and Strategy*
11. A Market Big as All the World
12. Whither Global Inequality? Reviving an Old Debate*
13. Watch for Laurel’s New e-Book: “Godzilla Global Marketing”*
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
|||||||||||||||||||||||||||||||||||||||||
______________________________________________________
3. WIRED! HONG KONG, CHINA, AND JAPAN FLEX THEIR ELECTRONIC MUSCLES
*Subscriber Exclusive*
Whether your business is B2B or B2C, if you are planning to visit or do business in China, Japan, or Hong Kong, you need to understand the nature of the electronic infrastructure and whether or not you will be able to communicate, in the same way you can back home. The authors provide an overview of how these infrastructures have developed and what you can expect. They also point out the need to understand cultural expectations.
To read the full article, visit (highly recommended by Laurel):
Wired!_____________________________________________________
4. BUSINESS CULTURAL TIPS -- HAVE SOME FUN!
*Subscriber Exclusive*
Enjoy. And remember, there is no such thing as a universal attitude. These are just guidelines so when in doubt, ask while visiting a foreign country.
• Brush up on noodles. Slurping Asian noodles is okay, but when they come as the last dish of a formal Chinese banquet, don’t finish them. To do so implies that not enough food has been served.
• Know when to say “cheese.” The French eat the cheese course before dessert, the British have cheese for dessert and Australians tend to eat it after dessert.
• Beware of slang. Never say “I’m stuffed” in Australia or England. It has a sexual connotation.
• Know what’s standard – and what isn’t. Remember that tipping varies between countries, but the sign for “check please” – a scribble with one hand across the palm of the other – is universal.
• Watch your hands. If you’re in a country where people eat with their hands, use only your right hand. The left one should never touch food.
Source: Crain’s Chicago Business April 26, 2004: “It’s mind over manners when you’re traveling abroad.”
______________________________________________________
5. OUTSOURCING DILEMMA
*Subscriber Exclusive*
Corporate America has been using cheap overseas labor for years. Does it make sense for your company?
To read the full article, visit Inc. magazine online:
Outsourcing Dilemma______________________________________________________
7. A Reader Asks: Q&A
*Subscriber Exclusive*
This is an excerpt from Parade magazine, June 20, 2004. Marilyn vos Savant is listed in the “Guinness Book of World Records” Hall of Fame for “Highest IQ” and provides the answer.
Q: From Jeffrey Albert, Fairborn, OH
My sixth-grade French teacher had an amusing sign in her classroom: “If you can speak three languages, you’re trilingual; if you can speak two languages, you’re bilingual; if you can speak one language, you’re American.” What do you think of this sign?
A: By Marilyn vos Savant
I think that it’s a garden-variety put-down, but fragrant with sour grapes. Or maybe the writer was just ignorant of the facts. One reason that some cultures speak more than one language is that their nations have a common bond, such as the European Union. Another reason is that the size of some countries and their proximity make speaking more languages almost necessary. In Europe, for example, trains crisscross the continent (which has about the same area as the U.S.) and people visit other nations the way we visit other states. Plus, English is unarguably the most important language in the world. Most Americans have little need to learn anything else.
-> Got a question or a comment? Good. Send it here: info@globetrade.com (mailto:info@globetrade.com).
______________________________________________________
9. SMALL AND GLOBAL
*Available on GlobeTrade.com*
Whether they export roller coasters or import Japanese novels, small U.S. companies are conquering the world – country by country.
For more information, visit Fortune Small Business:
Small and Global
_____________________________________________________
10. CHINA REPORT: STUDIES IN OPERATIONS AND STRATEGY
*Subscriber Exclusive*
China offers potentially huge benefits for multinational corporations. With a population exceeding 1 billion and an immense supply of low-wage workers, China is coveted both as a consumer market and as a superb location to source products. But is China really the place where major corporations need to be in the decades to come?
To find out, read full story here (may require registration):
China Report______________________________________________________
11. A MARKET BIG AS ALL THE WORLD
*Available on GlobeTrade.com*
Looking for sales and expansion opportunities abroad? Take it from someone who has made it her business to know: it's a whole new ball game.
To read the entire article, visit ICEVED:
A Market Big As All The World
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14. TAKE A WALK ON THE WILD SIDE (TAWOTWS)
*Subscriber Exclusive*
If you can think wild thoughts, then you can most certainly go global.
The work of Edward Tufte, the unquestioned genius on design information, has inspired people worldwide. If you are in the mood to take yourself to a new virtual place, visit Tufte’s site and see a visual representation of a Japanese weather map, colorful tee-shirts or a music score with dance notation. His books, artwork and seminar info can be accessed and purchased on line. Laurel owns the first two of his seven books. Fascinating stuff.
Visit: Edward Tufte.
(Remember, inaction is the worst kind of failure.)
*** We welcome suggestions for our Take a Walk On The Wild Side. Early responses have the best chance of being published. Please include your title, company affiliation, location and email address. We reserve the right to solicit and edit suggestions.***
______________________________________________________
15. WIND BEHIND YOUR SAIL
*Subscriber Exclusive*
“Tough domestic rivalry breeds international success.” -- Michael Porter
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“Borderbuster” may be distributed freely, provided that the distribution is without charge, that the issue is distributed complete and unaltered, and that all copies retain the Global TradeSource, Ltd. copyright notice.
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Copyright 2001-2004 by Global TradeSource, Ltd. All rights reserved.
• Reporters looking for a quick authoritative quote, background source or expert comment for a story, article, radio program or television show? We’ll be glad to help. Run out of story ideas? We can pitch in there too. Email ldelaney@globetrade.com (mailto:ldelaney@globetrade.com) or call 773-381-1700.
Global TradeSource, Ltd.
Online arm: GlobeTrade.com (GlobeTrade.com)
6807 N. Lakewood, Suite LL
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info@globetrade.com (mailto:info@globetrade.com)
What's "Borderbuster" have to do with The Global Small Business Blog? Everything.
Welcome!
The Global Small Business Blog is a newborn marketing channel for "Borderbuster," a free, monthly 12-page e-newsletter published by GlobeTrade.com. "Borderbuster" was inaugurated November of 2001 for the purpose of helping entrepreneurs and small businesses go global. Thought leaders consider it to be one of the top three best resources in the United States for providing practical and relevant global business information. Entrepreneur magazine and The Wall Street Journal have praised "Borderbuster" for its excellence in empowering the small business community to expand internationally.
In June of 1985, GlobeTrade.com's parent company Global TradeSource, Ltd. was launched. Since then, we have assisted more than one million entrepreneurs, small businesses, activists, futurists, academics, executives and corporate risk-takers to go global.
We hope you enjoy The Global Small Business Blog's content. In a subsequent post, I will share with you an abridged issue of "Borderbuster." After that, I will only supply updates from it. If you are interested in receiving the full version, I suggest you sign up here: Borderbuster Sign Up
The Global Small Business Blog is a newborn marketing channel for "Borderbuster," a free, monthly 12-page e-newsletter published by GlobeTrade.com. "Borderbuster" was inaugurated November of 2001 for the purpose of helping entrepreneurs and small businesses go global. Thought leaders consider it to be one of the top three best resources in the United States for providing practical and relevant global business information. Entrepreneur magazine and The Wall Street Journal have praised "Borderbuster" for its excellence in empowering the small business community to expand internationally.
In June of 1985, GlobeTrade.com's parent company Global TradeSource, Ltd. was launched. Since then, we have assisted more than one million entrepreneurs, small businesses, activists, futurists, academics, executives and corporate risk-takers to go global.
We hope you enjoy The Global Small Business Blog's content. In a subsequent post, I will share with you an abridged issue of "Borderbuster." After that, I will only supply updates from it. If you are interested in receiving the full version, I suggest you sign up here: Borderbuster Sign Up
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