In E-Commerce News
Four lessons are highlighted in Offshore Lessons: The Touchstone Case Study. They are:
1. Market positioning.
2. Put American trainers on the ground.
3. Quantity always follows quality.
4. Export American business culture.
The experiences shared in this study are relevant for any U.S. firm interested in establishing a customer service operation offshore, whether in a standalone facility or through a contractor.
Tuesday, March 29, 2005
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment