Going Global: Can You Afford It?

In WorldWIT

Determining how much you can afford to invest in your international expansion efforts can be a tricky proposition. Will it be based on ten percent of your domestic business profits or on a pay-as-you-can-afford process? That’s an excellent question. And my answer is: It depends.

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And a big thank you to our favorite webinar place -- shhhhhhhh ... a best-kept secret -- for letting us know the article was published.