Think Globally; Write Locally ...

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I have been a FreePint Newsletter subscriber for at least five years. When you click on the following link, scroll down to the Tips Article and catch a very interesting piece by Kristen Giovanis entitled: "Think Globally; Write Locally: What Source Writers Need to Know About Localization."

Importing from India

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Do I need a license to import home décor from India and sell it in the United States? Find out what Ask Inc. has to say here.

Why Global Brands Matter

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Where is your next competitor coming from?

Globalization, in its many forms, is enabling global corporations to exploit the “economies of simplicity and standardization” to price-out and replace local competition. Or is it?

Successful global brands recognize the value in understanding the diversity of cultures and tastes in global markets and are now addressing the complexities of adapting the customer experience to match. This is the paradox of globalization -- easier access to international markets creates greater challenges in brand and product management.

Attend this web seminar and gain insight into:

>> The Best Global Brands in 2006 and what factors have influenced their success, as researched by Interbrand

>> Changes in how corporations are managing brands and the related management and technology issues, drawing from recent research by the Economist Intelligence Unit

>> How Hewlett-Packard’s One Voice initiative has created significant financial value in many different aspects of its business as well as substantially reducing product costs

The seminar takes place tomorrow, September 19 at 9:00 a.m. PDT; 11:00 a.m. CDT; 12:00 p.m. EDT; 5:00 p.m. GMT DT; 6:00 p.m. CET. Duration: 1 hour. If you act now, there is still time to sign up.

Register here.

(Note:  Companies change servers and remove content.  The link may no longer work.)

Business As An Agent of World Benefit

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A global foum that may be of interest to you.

Read about it here.

And many of the greatest minds (CK, Warren Bennis and Peter Senge) will be presenting.

Doing Business With the World

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The Doing Business database provided by The World Bank Group is fabulous. It provides objective measures of business regulations and their enforcement -- spanning across no less than 175 economies.

And the new "Doing Business 2007: How to Reform" has just been released. Check it all out ... here.

The Innovation Sandbox

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I have been a huge fan of CK's ever since he co-authored "Competing For the Future" with Gary Hamel. He has this unique ability (giftedness) to predict what's around the corner well before the rest of us arrive.

This article tells me he hasn't changed much -- which is a good thing. Care to see what's ahead on cutting-edge "global" innovation? Or, how about learning what it takes to change the world with your next big idea?

Read more >> here.

P.S. Rest assure, when I visit India, I will be staying at the indiOne hotel.

Going Global: Small Firms Take On The Challenge

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Small firms that take on the challenge of selling overseas find new frontiers and untapped opportunities.

Read the article here.

(Note: This magazine may no longer be in existence.)

Abridged Borderbuster: 9/5/06

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CONTENTS

If you are not a subscriber to Borderbuster, here's a glimpse of what you missed this month:

1. Welcome From The Publisher
2. Feedback From Our Readers
3. Worldwide Market for Offshore IT Services Is Booming*
4. Business and Cultural Tips: Have Some Fun!*
5. Niche Trade Titles Talk the Talk*
6. How I Went Global: Ongoing Series // Martin Lindstrom
7. A Reader Asks: Q&A*
8. Everybody Loves a Freebie -- repeat: FREE OFFER*
9. Go Global Out of the Gate*
10. Going Global*
11. Fashion Conquistador*
12. Blog World: International Herald Tribune*
13. Laurel’s e-Book: “GODZILLA Global Marketing!”
14. Take A Walk On The Wild Side (TAWOTWS)*
15. Wind Behind Your Sail*
16. Miscellany*
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*Indicates exclusive to Borderbuster subscribers only.

Sample section:

12. Blog World: International Herald Tribune*
*Subscriber Exclusive*

Managing globalization.

Visit the blog here.

###

To subscribe to Borderbuster, visit:
Sign Up For Borderbuster!

Happy Labor Day

© 2006 Laurel J. Delaney.  All rights reserved.

Labor Day is a celebration and a tribute to the contributions of workers in America who have made our country stronger. Enjoy.

P.S. This photo is taken a block from where I live.