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Stand out from the crowd. Taking the easy, cheap route rarely wins new clients or influences prospective customers. If anyone can start a blog or be on Facebook, Twitter and LinkedIn, what distinguishes one company from the millions of others? By having a traditional website, you show you have a little investment in the game. Sure, creating new digital marketing channels can boost your business star power online, but these social media platforms should not stand alone.Read my entire contribution over at Verio, a world-class web-hosting company for SMBs around the globe:
Why SMBs Need a Website, Not Just a Free Facebook Account
Full disclosure: Verio is a client and we are a happy customer of Verio's at Globetrade.com
Posted by: The Global Small Business Blog
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2 comments:
I really enjoyed reading your post and I agree that a website is a great way for a company to be seen by potential customers. I can't remember the last time that I didn't use a search engine to find a restaurant, a mechanic, etc.
If you're trying to appeal to people around the world though, it might even be a good idea to translate your website into one or two more languages. A lot of people would rather do business in a language comfortable to them, so if you're trying to encourage international business, that might be something to think about!
I'm looking forward to reading more from you!
Audrey D.
www.dynamiclanguageblog.com
Great points. Having a quality website is more important than ever for small business owners. However, some simply can't afford a good website.
For affordable custom websites, check out Blue Lagoon Websites. You'll be very surprised at the price (in a good way). http://www.bluelagoonwebsites.com
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