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Checklist for going global
And here's another helpful article I wrote in 2006: Twenty Essential Factors to Consider Before Going Global
Posted by: The Global Small Business Blog
The Definitive Blog for Entrepreneurs and Small Businesses
Interested in Going Global
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2 comments:
Thanks for passing along this list. I love that product qusality is number one. Why take a product worldwide, if it is a bad product and will not benefit anyone?
I agree, Ray. So many small businesses have dreams of going global, but they don't take the time to develop and perfect their products or services. And that goes along with number two on the list. Business owners may think their product or service is great, but they need to be flexible and open-minded enough to listen to the opinions of international customers as well. Sometimes, change is necessary.
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