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If you've gotten about as far as you can on your own in charting your export strategy, it's a good time to consider joining forces with another company of similar size and market presence that is located in a foreign country where you are already doing business, or would like to. That's called forming a global strategic alliance.
Here's
how it works and what it can and cannot do for you.
Posted by: Laurel Delaney,
The Global Small Business Blog
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