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As the article says:
Content marketing works well when it’s done consistently, but without a long-term strategy and a commitment to producing content, many brands simply get frustrated and give up. Just look at the staggering number of corporate blogs that contain a handful blog posts and haven’t been updated in months!Read the entire article: 6 Ways to Make Content Marketing Sustainable
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1 comment:
It's so true. These days, every company, no matter what they sell or provide, has the potential to be a global force. Every website design company needs to be focusing on a global reach when their designing a new client site. There is nothing holding back small business's but their own vision!
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