Globally, SMEs Are More Optimistic

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Zurich Insurance recently surveyed 3,800 businesses spanning across 19 countries (200 businesses in each country). Participants were asked to identify up to three out of a possible 15 activities and challenges in their business over the previous 12 months - from expanding activities to target new customers in their domestic market.  UAE-based SMEs were found to be more positive than competitors in other countries about reaching out to new customers, the study showed.

About one third of small and medium-sized businesses (SMEs) believed “acquiring new customers is their biggest opportunity at the present time, indicating high levels of confidence in the strength of the local economy,” Zurich said in its 2014 Global SME Survey yesterday.

The 2014 Global SME Survey results are as follows: 

• Survey results (PDF 645.49 KB)

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