Wednesday, June 24, 2015

Develop and Protect Your Ideas Globally

©iStock/kmimtz66
Big companies spend tons of money to develop and protect ideas. But even service businesses and one-person shops have Intellectual Property (IP).  Trademarks, for example, are one of the most valuable assets of a business. Think Coca-Cola, PayPal and iPad, and you immediately think of a company, product, brand, experience, reputation, solution and public goodwill.

According to the U.S. Small Business Administration, small businesses receive nearly 15 times the number of patents per employee as larger companies.

So what are some things small businesses can do to establish, protect and cash in on IP assets?

Read more:  Even service businesses and one-person shops have IP

No comments: