Select an Overseas Market that Flourishes

©iStock/KristinaJovanovic

Eyewear retailer Warby Parker recently opened up its first international store outside the U.S. market in Toronto, Canada. The company chose Toronto because it was a "densely populated, cosmopolitan, cultured, diverse city" like its home city of New York.  CEO and co-founder Neil Blumenthal said the brand "flourishes when there's a large creative community."

Is this a strategic shift for Warby Parker?  Is Warby Parker profitable?  Could other overseas markets be next for Warby Parker?

Learn more:  Warby Parker Goes Global With Its First International Store