Get Your Boots On the Ground

©iStock/MariaArefyeva

Oh there are so many ways to reach out to the world for business, especially if you have an Internet connection and know how to do a good job with online marketing.  But at some point, as we all know it based on our "local" experiences, you have to meet face-to-face with people you intend to do business with.

Think of the notion of getting married without ever dating the person.  Not going to happen.  The same principal holds true with developing a customer relationship.  You've got to meet in person, get your boots on the ground, to experience the real deal.

Think I'm wrong?  Read on:  6 Tips For Expanding Your Startup Internationally