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So how are Americans perceived abroad?
Ideally, the answer to this question is given by all Americans individually, but the president of the United States, for better or worse, defines how Americans are perceived. The president is the leader looked to for direction by the West. Like it or not, how the president is perceived is how we are perceived, and that can make life easier or harder for Americans doing business abroad — most notably small businesses.Learn more about what Jonathan has to say here.
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