Thursday, May 17, 2018

Produce Pioneers: Importing and Distributing Avocados

©iStock/barmalini
Galen Newhouse and Randy Shoup started West Pak Avocado at a time when avocados where almost unheard of.
From selling fruit to local distributors from their small pack-house in California, the pair have grown the company into what it is today - a multinational distributor with five distribution centers delivering fruit from California, Mexico and South America to customers in North America, Asia and the Middle East. 
Newhouse added that they were successful in the end and credits integrity, honesty and reliability with that success. "We won them over because we always delivered and did what we promised. We always did what we said we were going to do so, and overall we overcame the issue."

Learn more about the West Zak Avocado success journey -- from small avocado company to global business.

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