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| ©iStock/Hollygraphic |
Cost, payment risks and logistical challenges have discouraged online businesses from selling to or working with customers from anywhere but their home turf. Not anymore. We have entered -- a long time ago thanks to the Internet -- a world of business without borders.
According to
SBA, "Nearly 96 percent of consumers live outside the U.S., and two-thirds of the world’s purchasing power is in foreign countries."
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| ©iStock/peshkov |
No matter where a business is physically located, expanding sales and operations to international markets is often one of the best engines for driving growth. Website translation and localization, global payment processing and outsourcing are three of the best methods to help a digital business grow beyond its own borders and to embrace the global marketplace.
Read more about tips and tools your startup can use to
maximize your international business.
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